How does Apple keep these secrets?

Discussion in 'Community Discussion' started by kcjohn, Aug 22, 2009.

  1. kcjohn macrumors regular


    Oct 2, 2007
    Kansas City, Mo
    I've always wondered how we always see leaked Zune HD, PS3 Slim etc.. pics and almost never see any Apple product pics leaked until the day it's announced. I know their employees sign NDA'S but they must threaten death to those who leak info.
  2. jackiecanev2 macrumors 65816


    Jul 6, 2007
    Wirelessly posted (BB 8900: Mozilla/5.0 (iPhone; U; CPU iPhone OS 3_0_1 like Mac OS X; en-us) AppleWebKit/528.18 (KHTML, like Gecko) Version/4.0 Mobile/7A400 Safari/528.16)

    In addition to very strict NDA's, rumor has it new/proto poducts are kept very secure, in passcoded areas with very limited access, etc.
  3. aethelbert macrumors 601

    Jun 1, 2007
    Chicago, IL, USA
    Other competing products are often announced, read: not leaked, months before release.
  4. davidwarren macrumors 6502a

    Aug 28, 2007
    they kept the space ship they hacked in Independence Day with that iBook and use recovered alien tech to secure future product models.
  5. NoSmokingBandit macrumors 68000


    Apr 13, 2008
    Apple is a complete hardass and is completely overprotective of everything. I guess you have to be when your entire business model is based on the misconception that every other company in the world copies Apple's ideas. :rolleyes:

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