I went to the Northridge store when it first opened, just to see. I went to The Grove a few times, including its grand opening and the Jaguar event. I never need anything there; I just go to visit with other Mac-flavored people. In fact, the best part of the Jaguar event was waiting in line with strangers. We had a nice discussion about InDesign while waiting to get in. I've also been to lectures/seminars at Apple stores and the Santa Monica office. And I've taken friends to The Grove. On one visit, I managed to break a kiddie program running on an eMac in the "play area", which then crashed the eMac. Oops!