Well this is my first year getting into all the apple stuff (excluding ipods and iphone last year).
Everything I have bought from an Apple Retail store (so far) 2008:
+8gb iPod touch = $319 + tax
+16gb iPod touch = $419 + tax
+Airport Express = $99 + tax
+Aluminum Keyboard = $79 + tax
+20" 2.66 iMac (w/ wireless keyboard + mouse) = $1550 + tax
+Apple Care = $139 + tax
+Wired keyboard = $44 + tax
+.Mac = $89 + tax
Apple Products Total = $2,299 + tax
+Logitech v470 mouse = $59 + tax
+Printer = $179 + tax
Others total = $238 + tax
Subtotal = $2,537
-iPod touch (16gb back-to-school) rebate = $319
-Printer rebate = $99
Total = $2,119 + tax
Future purchases (in the next 6 months):
+MacBook/Pro/Air (haven't decided) << will be for my birthday (parents+savings+gift cards)

+Apple Care
I think that is pretty reasonable for everything I have gotten plus the 16GB iPod wasn't for me. The rebates definitely helped, but tax is a b**** in Canada.