Please remember that there are some young kids on this thread who won't realize that many of these posts are jokes and the rest are posted by individuals who don't have the first clue about investing and the risks involved.
To anybody reading this thinking it is a solution to paying for the 3G service plan, do not purchase AT&T and plan on using the dividends for your 3G service. The solution proposed is not a guaranteed way to make $15/month. and will likely cost you a lot more.
I am not sure if the original post was a joke or just posted by somebody clueless. Keep this in mind:
1) If the stock price falls significantly you will be down money and will also be forced to sell lower strike calls in the future
2) If the stock price goes up you will lose your stock position for only a small profit and be forced to re-establish it at a higher price. This puts you further at risk for #1.
3) Dividends are not guaranteed and can be cut or eliminated which often happens when a stock struggles (price goes down) for a long period of time.
4) Many very bright people have had their lives ruined financially b/c they thought they knew a safe way to make money in the stock market.
Like I said, many of the responses and possibly the original post were either jokes or sarcastic remarks. Do not come to a message board and especially one that focuses on technology for investment advice. Many people are pitching options as the new way to make money in the stock market and many of those people don't understand the first thing about options. Options are a play on volatility in the market, not as a way to leverage a directional bet in the market. And selling options is certainly not a way to generate income, at least not for long.