is this happening any time soon?
do you think apple would do this without first offering os x in a usb stick?
even hp envy ditch the optical - plz apple do same (but right)....
Apple is the king of "upselling", so no, they wouldn't necessarily sell OSX on a USB stick first. They'd sell it on disks and want you to purchase their external Superdrive to install it, just like they do with the Air (OSX cd's in the box with the Air, but no way to install them unlss you purchase an external drive). Equals more money for Apple buying additional external DVD drive.