I would caution people against thinking of this as a "Trojan Horse." Apple has long needed to get past the business model where it only makes money if people switch to the Mac. It's much better if they devise ways (as they seem to be doing with the iPod) to make money even when people choose something else.
The truth is, outside the geek community, most Windows users are open to whatever software or hardware works the best (as far as software goes, this often means whatever is right in front of them). If it's from Apple, great. If not, no biggie. To the extent that Apple puts its products right in front of Windows users, it stands to be enormously successful.
Needless to say, one helpful side effect of this (from Apple's view) is that regular use of Apple products will help break down the wall keeping many people from looking at Macs. But at this point, Apple must be about more than the Mac.
elo
(A completely satisfied Windows user, who is also enjoying his iPod and iTunes!)
The truth is, outside the geek community, most Windows users are open to whatever software or hardware works the best (as far as software goes, this often means whatever is right in front of them). If it's from Apple, great. If not, no biggie. To the extent that Apple puts its products right in front of Windows users, it stands to be enormously successful.
Needless to say, one helpful side effect of this (from Apple's view) is that regular use of Apple products will help break down the wall keeping many people from looking at Macs. But at this point, Apple must be about more than the Mac.
elo
(A completely satisfied Windows user, who is also enjoying his iPod and iTunes!)