My main reason for buying the Apple Watch is . . . . . . because I want a watch. I really love the fact you can change the face and I think some of the faces are really, really beautiful and elegant. No regular watch offers that. And no regular watch offers such beautiful faces for the price (of the Sport). It's a huge plus that the watch will allow me to control my heavy iPhone 6+. And that I'll be able to see my notifications and answer the phone (or see who's calling) without dragging it out of my pocket. I'm not sure I'm that bothered about the other apps. I'm certainly not looking for or needing a "killer app". But there's one downside that may really upset me: the beautiful watch faces are not always there. I'm going to be staring at a black box a lot of the time, strapped to my wrist.