This thread is packed with enough irony to power a small town.
I'm a designer/developer who's been using macs and adobe software since the time before layers, single-pass scanners and live anti-aliasing. For designers in the early 90s apple was the restless insurgent and adobe was supplying the militants with the ammunition they needed to carry on the fight. So to see these once symbiotic forces at loggerheads over flash is truly a sight to behold.
So what's the beef?*
It's simple - apple wants to control their content gateway lock and key. They want the iTunes store to be the only portal for movies, books and games on their portable device and flash poses a problem for them not just from a user experience point of view, but from a content control point of view.
Make no mistake - apple isn't making a prinipled stand for open standards here (talk about more irony), they're using their massive sway to make the web conform to them, instead of conforming to it - all in the name of contorlling which activities must be controlled and monetized on the ipad.
Hallelujah!!!
And so began the splinterweb...*
If ou think this move marks the end for flash and the move to HTML5s prominence as the rich content enabler at-large you're mistaken.
Hulu and YouTube will be comfortable delivering h.264 to he ipad for one simple reason: it's a closed box. You can't right-click the video and choose "save to desktop" or archive the file. It's either on your screen or it's not.
And it's for that same reason (and a whole litany more) that HTML5-based content has a long, long way to go before it becomes a ubiquitous standard for web video. As for the balance of rich-media function (or malfunction, as the case may be) Flash isn't going anywhere... *Most of the web-surfing public still lives in the dark ages of IE-based browsers, and getting those people on-board is going to take years... And you have issues with the proprietary h.264 codec and still were nowhewe close to replicaing the (admittadly unnessicary) nature of Flash environments.
So... On one hand I see this news as very good thing. Because it puts a gun to Apple's metaphorical head and asks "Are you opposed to Flash as a delivery platform, or are you opposed to losing control of your walled-garden?"*
It will be VERY interesting to see apples response. Especially when Hulu and Netflix are very direct threats to iTunes march twoards content supremeacy.
Really, I see things only getting stranger from here on in because Apple has created a device that is intent on extendending and strengthening their closed ecosystem, but at the same time - by virtue of it's own capable design - begs one to question the nessesity of this kit-gloves approach.
Anyways, this has been a very long rant and I'm not sure what I thpught my point would really be when I started typi g...
I guess as a combined Apple and Adobe fanboy, seeing things from both sides of the jingoistic fence, this particular clash of interests has for the first time given me a very dim view of Apples intentions.
HTML5 - great as it will be and much as it promises on paper - is a long, long way from becoming the web panacea so many posters here beleieve it to be. And even then, it likely won't surplant flash for reasons too wordy to adaquately stuff into this rant.
The adaptation of hulu has less to do with HTML5 and more to do with the iPads controlled envornment and Apples insistance on air-tight control.
Lastly - much as Flash is a total dog... You guys have to realize what a balancing force Adobe has been against microsofts ambition to control web content (going back over 10 years) and document exchange (PDF). Microsoft planned to make OSX a second-rate environment for consuming video on the web.... The near universal adoption of Flash changed all that. Indirectly, Adobe leveled the playing field and made the web a more neutral place... Via their proprietary plug-in.
very happy to read this post and to see that other people get it.
+1