I want to buy the 13 inch retina so bad, but I'm not gonna give into Apple on this one. Its just not a smart buy. I refuse to buy anything non retina after having a retina iPad, i just couldn't do it. I have a late 2006 c2d black macbook that has lasted me 6 years. I love this thing but its getting long in the tooth and I can't upgrade it anymore. Im not one of those people who have a 2011 mba and for some strange reason need to upgrade to the new rMBP. I like to value items and squeeze every penny out of them. I made a conscious decisions even before the 13 inch retina came out to wait until Haswell because, well because I don't want the bridge processors when I know Haswell is right around the corner. I also am wondering if Apple expected this to be a hit (or even a bigger hit then the 15 inch retina) and maybe compensated for it by A) increasing the price B) increasing the stock volumes. This is one of the few apple mainstream items that I can remember that hasn't been sold instantly. Im not sure whether the fact that I can go to the store now and pick up a 13 inch retina is a good or bad sign for Apple. I just don't like that Apple has turned into a fad these days and its always about having the newest and shiny products and people have to upgrade their iPhones from the 4S to the 5, or 2011 mba to the retina MacBooks. Apple is getting greedy and this is not a good sign (I am a stock holder btw). Not to mention the lack of control the buyer has on being able to update their computers with what they want. Apple has everything they could ask for in terms of popularity and their closed ecosystem but continue to push the button on forcing the buyers hand. That my friend is a terribly rotten bad apple.