We got our new Apple TV and although there are some oddball bugs with it that may be related to my AVR over all it does what it needs to do. The biggest problem with iTunes. For the money we have invested in home entertainment the Apple TV is a cheap product. However the fact it must use Home Sharing to serve out audio and video is a pain. I'd much rather it read off a share. Still running it via iTunes and turning iTunes into more of a server app is fine but it fails as a server app. Because I want this to work I will invest in a used Mac Mini to act as a 24/7 iTunes server for the ATV, or actually 2 ATV's. I'll be able to listen to music, watch movies on the 2 TV's, my wife's iMac, my MBP or my Hack Pro. But what about when I want to sync my iPhone, or her iPhone, or add new content/media I have to goto the Mini. Apple really needs to make iTunes either multi-user or allow syncing of devices and importing of content via Home Share. This isn't 10 years ago when it was a rarity to have 1 computer in a house. Now with all this convergence either Apple needs to make iTunes multi user, or come out with a iTunes server app. At this point I'd even take a dedicated NAS that Apple markets with a built in iTunes server.