I went to get a new motherboard today at a local computer shop. I asked for a motherboard that supports AM2+ the two computer people behind the front desk looked at me and said ok. The one lady says AM2 is the brand of the processor, and that it must have some number to it. I then asked for a motherboard with the Amd 890X Southbridge. And the lady then said the what? I said the chipset, she then replied, " Oh yeah some motherboards have co processors that are called chipsets that you could replace. (Are you kidding me!) Anyways to end this rant they tried to sell me a Asus motherboard for $120 which I found online for $60, and another motherboard from Asus running the Amd 890X chipset for $190. Which I also found online for $100. Crazy! They don't have a clue what they are talking about, and they are extremely overpriced. Step above scam artists. Though they were nice enough to print off the spec sheets with the price for me.