lol at everyone subtly slipping in mentioned about how they own Bose already. right or wrong, it's obvious that Bose is the benchmark...no need to mention you own a set.
But will they sound better and be more comfortable than my Bose 700s? If so I'd definitely be interested.
If it won't have the capability Sony's Headphone app does, no thanks. It's ridiculous that in 2020 Apple does not have at least a custom EQ app for their headphones.
Although I'm inclined to agree ... before we look for a custom EQ for the headphones (considering iTunes on iOS has it's EQ in Settings yet does not affect playback), the quality of the codec would need to change.
Currently iTunes Match, Apple Music, and iTunes downloads use 256Kbps AAC which is lossless codec, better quality than MP3's. I'd like to see Apple use Hi-Res audio formats like ALAC (lossless compression by Apple) or FLAC Sony's Hi-Res using 24 bit/192 kHz.
If it won't have the capability Sony's Headphone app does, no thanks.