If not now ... When?

Discussion in 'Apple TV and Home Theater' started by sWaltuo, Sep 7, 2007.

  1. sWaltuo macrumors regular

    Joined:
    May 25, 2007
    #1
    I was one of those people who thought for sure Steve would be anouncing something appletv related on September 5th. He had made mention before that there would be news soon for the appletv line of products. October is the release of leopard .. Could he make some appletv announcement alongside the leopard release? If not when does everyone expect to hear this "news" he mentioned when he released the iMac?
     
  2. xy14 macrumors 6502

    xy14

    Joined:
    Mar 9, 2004
    Location:
    Minneapolis
    #2
    What's to be updated on the AppleTV? Maybe a coaxial port so we can record cable/satellite, and maybe an on screen guide, but not really a big deal to me.

    Other than that, the :apple:tv doesn't really need more features, does it?
     
  3. taytho macrumors 6502

    Joined:
    Jun 22, 2005
    Location:
    KC, MO
    #3
    what other possible updates other than more storage and lower pricing could the do?
     
  4. MikieMikie macrumors 6502a

    Joined:
    Aug 7, 2007
    Location:
    Newton, MA
    #4
    Here's my guess as to when

    1. I firmly believe that :apple:TV, or something very much like it, is key to Apple's growth strategy. It is one of the many devices that is served by iTunes.
    2. I believe that iTunes is functioning as a file server, at the center of the "device" hub. The more devices served by this hub, the better. Currently, we have all forms and flavors of iPods, computers, and iPhone(s).
    3. :apple:TV is the device that lives in the living room, by the TV. It only makes sense that this is (possibly) the most important device of all. Clearly, it needs to be the most consumer friendly.

    Problems:
    1. If it is even remotely important as a device, it needs to be easier to get media onto it. As one who had to reset my router, computers, watch awfully-slow synching, I realized the whole approach is not ready for "appliance" state.
    2. There is just not enough media.
    3. Too difficult to Rip, Encode, Tag and copy to the iTunes server since there is not enough media. To make it an iTunes-served device, and to make it an "appliance" as opposed to a hobby, they NEED MORE MEDIA. He's going to have to get the networks and the studios under control. (It looks like he's losing this battle, btw.) Otherwise, no media for download.

    Hmmm.... did I mention they need more media? I forget...

    Why bother including "buy now" from your :apple:TV when there's nothing but music to buy? (exaggerated for effect, but you get what I mean...)

    Until the media situation is solved, there is NO point in updating, announcing, or adding another programmer to the :apple: broom closet... er... office.

    Predictions:
    1. In order for The Steve to mention :apple:tv again, he's going to have to have signed some deal, like with Blockbuster, or with (drowning) Netflix, or some other "on demand" service, willing to deliver H.264. Then the box becomes meaningful.
    2. The granularity that's required for watching non-itunes purchased video/movies makes it a "hobbyist's" device. Until they solve this, we sit and wait.

    I, for one, am more than satisfied with the services that this device offers. I expected nothing more from it than what I was promised, and it has not let me down. I long for an update (hey -- I'm waiting for updates on my iPhone, too!), but expect NONE. It works, it's fun, my wife uses it, we enjoy the hell out of it.

    Like I joked before, I don't expect it to make toast, too. (to which someone replied, "why not? It's hot enough!") :)

    So don't hold your breath. Next announcement is OS X, OS X and more OS X. (I forget already, did I mention OS X?)

    Pray for The Steve to make some shrewd deals.

    -- Mike
     
  5. notsofatjames macrumors 6502a

    notsofatjames

    Joined:
    Jan 11, 2007
    Location:
    Wales, UK
    #5
    What has more media on the ITMS got to do with an upgraded apple tv? You're just moaning about the lack of content on the store, which isnt something that will be solved by making the appleTV anydifferent.
     
  6. Cave Man macrumors 604

    Cave Man

    #6
    Remote with volume control.
    True 5.1 that can be decoded by contemporary receivers (e.g., DD, DTS).
    HD content.

    I'm sure there are others...
     
  7. MikieMikie macrumors 6502a

    Joined:
    Aug 7, 2007
    Location:
    Newton, MA
    #7
    That's a fair question, so I'll do my best to answer it.

    More media means that users sitting on their couches -- iPod users -- can buy/rent/view media using a computer-device :)apple:TV) hooked up to their TVs.

    What I am trying to communicate (but not doing a great job at) is that in order to elevate :apple:TV to a consumer product, content acquisition must be fluid (almost invisible), and in large supply. We currently have a small amount of content that is fluid. Until the amount of content rises to above a minimum threshhold, Apple sees no value in making content available for purchase from the device. With consumers understanding "on-demand" purchases, it seems that for this device to go "prime time" that content must be there.

    (As an aisde, I do not purchase video content from ITMS, and rather rip, convert and tag it. I do not bemoan the lack, but only point out that unless you understand that content is what is driving the Apple-itunes server paradigm, you might as well just treat it as a hobby.)

    Until :apple:TV goes prime-time, appliance/consumer-product, expect NOTHING from Apple. Why would they upgrade it? There's nothing wrong with it. ;)
     
  8. KDR macrumors regular

    Joined:
    Mar 8, 2007
    #8
    Apple won the music race with the ipod/itunes because it caught everyone with their pants down. Now everyone is racing for video and the living room. Apple is going to have a tough time winning this one unless it really steps up. The Apple TV is not going to cut it. When you consider cable, satellite, amazon unbox, sony, at&t u-verse and all the others, it may be too late for apple.
     
  9. psychofreak Retired

    psychofreak

    Joined:
    May 16, 2006
    Location:
    London
    #9
    Especially now they have the Wifi Store, I don't see why video can't be purchased through the AppleTV...
     
  10. zap2 macrumors 604

    zap2

    Joined:
    Mar 8, 2005
    Location:
    Washington D.C
    #10
    25th...but what really is there to release?

    Its all software, and can be done when ever
     
  11. kevinbal macrumors regular

    kevinbal

    Joined:
    Feb 28, 2006
    Location:
    Storrs, CT
    #11
    Any hardware updates to the :apple:tv are going to be limited to simply Hard Drive upgrade for the low/high end models (my guess would be 80/160 to match the iPod Classic line).

    The ability for the hardware to do 5.1 is already there, its been proven that the audio chip even on the first :apple:tv to come out is one that can do 5.1. It is going to be a software update, and it'll probably be once apple has video content on the ITMS that has 5.1 built in. Right now Apple doesn't sell anything with 5.1, so why include it as a feature (when it has much more bang to announce a software update with it included along with media content that has it).

    I'd expect, since Steve has it set up now to do updates with pure division between the lines, that we'll see a "Movie/Video" event at which we'll see a lot of the major things we've been calling for... HD content from the ITMS, the hard drive upgrades to the :apple:tv, the possibility of reduced tv show prices/subscriptions, and better integration of the ITMS with the :apple:tv.

    Even if -none- of these things happen and the :apple:tv is discontinued (which I don't believe it will by any means), the true potential of the product is not what content Apple provides, but how easy it is to start putting your own content on there. When people come over to my condo, they are blown away by the fact that all of my movies are on the hard drives in the office and the :apple:tv plays them in a "star trek"-esque experience. No searching, no discs, just tell the computer what you want to watch.
     
  12. EricBrian macrumors 6502a

    EricBrian

    Joined:
    Jul 30, 2005
    #12
    Before I get one, it has to allow me to connect all 3 of my 500GB Hard Drives to it.

    (3 Hard drives: 1 for music, 1 for TV and 1 for movies. I don't like when different content types mix! LOL)
     
  13. kevinbal macrumors regular

    kevinbal

    Joined:
    Feb 28, 2006
    Location:
    Storrs, CT
    #13
    You can do this already - connect the hard drives to your mac. I think this post right here is the real problem with the perception of the :apple:tv (no offense to the poster in any way) but think about it like this. Your iPod is not your music managing system, it is just the device that allows you to listen to your music (where ever you might go). Your mac with iTunes is your system for managing that media.

    Likewise, the :apple:tv is not at all dissimilar. You use your mac and iTunes to manage your video media and the :apple:tv serves as the device to display that content in your living room. It is not meant to act as your management device (just like your iPod isn't meant to be that). Also, I think that Steve's long term goal would to see multiple :apple:tvs in a household. In fact, if a substantially upgraded model is released in the future, most likely my 1st Gen will be retired to the bedroom and the new one will take its place in the living room, allowing my iTunes content to be in either room.
     
  14. Duffinator macrumors 6502

    Duffinator

    Joined:
    Sep 3, 2007
    Location:
    130 miles NE of Cupertino
    #14
    Excellent post and I agree. Isn't there already a solution for some of the other posters complaints??? the Mac Mini??? ;)
     
  15. EricBrian macrumors 6502a

    EricBrian

    Joined:
    Jul 30, 2005
    #15
    Since when is my mac an Apple TV?
     
  16. imlucid macrumors 6502

    Joined:
    May 3, 2007
    #16
    It isn't, but you can use it as your central repository of media. If you stream everything to the Apple TV you don't need larger space on the Apple TV and you can extend the size of your library any time by adding more space on your computer.

    I've got my Mac with a 750 GB drive for main iTunes content and another 500 GB for TV shows I've converted from my eyeTV.

    Kevin
     
  17. Nicolasdec macrumors 65816

    Nicolasdec

    Joined:
    Dec 7, 2006
    Location:
    São Paulo
    #17
    Dont buy one, Apple is going to drop the ATV very soon.
     
  18. Cave Man macrumors 604

    Cave Man

    #18
    Is this just your WAG, uniformed opinion, or both?
     
  19. imlucid macrumors 6502

    Joined:
    May 3, 2007
    #19
    Or just FUD.

    Nicolasdec is commenting out of personal frustration and not out of any knowledge or even informed opinion.

    Kevin
     
  20. Dave00 macrumors 6502a

    Joined:
    Dec 2, 2003
    Location:
    Pittsburgh
    #20
    I, for one, would just like the ability to turn it off. There should be a way to shut it off when you're not going to use for extended periods, or at least go into a deep sleep. As it is, it gets hot even when it hasn't been used for days.

    Dave
     
  21. imlucid macrumors 6502

    Joined:
    May 3, 2007
    #21
    You can press and hold Play/Pause to put the unit in to standby mode

    Kevin
     
  22. SthrnCmfrtr macrumors 6502

    Joined:
    Aug 20, 2007
    Location:
    Las Vegas, NV
    #22
    Personally, I don't want my Apple TV connected to hard drives. That would mean that I would:
    a) have to manage my media library with a six-button remote control
    -or-
    b) have to manage my media library over a network
    -or-
    c) add to the complexity of the Apple TV, effectively making it a Mac mini
    -or-
    d) not manage my media library.

    It doesn't make much sense, really. I have a media server Mac mini, which does everything but play the media, and then I have the Apple TV that plays it. An excellent system, if I dare say so myself.
     

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