Nope, pretty sure they'd still be pissed. People don't like being told no, it's human nature. I simply don't get why there has to be an invite system. If they worked it like Sparrow they would be fine.
Assuming you want to try to understand (unlike most people who complain about marketing hype without even trying to understand...):
- Everything could be summarize in: Sparrow was an app, Mailbox is a service.
- Sparrow was doing what most email clients were doing: the app on the phone would call the gmail servers when you used the app, nothing else in between. Therefore even if a million people downloaded the app on the first day, the download was made from Apple server, and then the app would connect to Google, no Sparrow server in the middle.
- Mailbox has an app, but the whole thing is a service: think of mailbox servers as a personal assistant, it moves stuff out of your inbox to snooze them, then later access your gmail inbox to replace the snoozed messages. That happens when your app is not even open. The work is done on Mailbox servers. That is a HUGE difference with the way sparrow works
- There isn't a company in the world that can go from 0 users to a million users in a few hours, with the million users sending and receiving hundreds of emails a day, and handle that without a server overloading. Think of those large companies (Apple, AT&T...) when you can start placing orders at 2 in the morning for the new iPhone. Even their millions of dollars and years of experience doesn't prevent the servers from crashing...
- So in order to get things to work smoothly, Mailbox decided to open the access to users progressively, correcting problems as they come and eventually let people in faster and faster when things go smoothly
- With the app store, you can't just make the app available to a thousand users, then another thousand, etc... when you give access to an app, everybody has access. Mailbox had no other way than to let everybody get the app, but not everybody getting the service from day 1.
- Was they didn't do so well, was to explain what I just explained, and for some reasons, lot of people seems to complain about the waiting list to "download the app", when there isn't. The waiting list is to access the service that they're running on their servers.
- On a technical standpoint, the rollout is a brilliant. They just ****ed up in communicating why this was necessary
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You don't make money just from email. You need to snoop on those emails and show ads next to them (or use them to build a personal profile for targeted ads) to make money.
From their site:
I dunno, with so many users I don't think that'll be a sustainable business model. It depends on how much server processing they're doing and how cheaply they can scale, though.
I'm going to try it on a temporary password.
EDIT: According to the Verge, they're using OAuth2 to integrate with Gmail (which doesn't store your password). That's more reassuring.
The business model is pretty standard in the tech world, not sure what seems to confuse some of you:
- They had an idea, they were going to charge a few dollars for it, hoping they could get 100,000+ users
- They created a video, and surprise, a million people watched it and found it brilliant
- Change of strategy: **** it, forget about the 100k users, make it free, try to reach the magic million users mark, and sell the business to Google for $20 millions
it's not rocket science...
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Who really uses archive functionality?
who doesn't?
Not sure how you use your inbox, but lot of people (if not most) want to keep in their inbox only the emails that need to be processed in some way (to be replied, to take action from, unread emails...), and file the rest of the emails in a different place where they can still be searched.
How do you achieve that without archiving?
The same way when you get 10 letters in the mail, some need to take actions (bills...), they would stay in your inbox, while some you may want to keep but don't require any action in the near future...