Hi all, I just updated to 10.7.1 and thats where my issues started. Long story, ill try to summarize at the end. I have always had my iTunes set to "prevent devices from syncing automatically" and for whatever reason, my phone started syncing anyway. Once it did that, it erased ALL of my music and TV shows (erasing my media automatically has been an issue since 10.5B5, however it wasn't a big deal because i just blocked it from syncing automatically) My problem comes now that all my media is gone, but instead of allowing the phone to sync all of my stuff back on, iTunes shows that it is finding a "new" phone. The only options that it gives me are to set up as a new phone or to set up from a backup of an old phone (most of my backups are outdated, as I have been using iCloud because of the aforementioned iTunes issue) so of course, i can't sync the media. I have a very recent iCloud backup so I decided to give it a shot to restore from my iTunes backup. iTunes restore went quickly and what seemed like smoothly, however once the restore completed, took me to the same "new phone found" screen. back to exactly where i started. so still no media syncing. keep in mind all of this is USB connected, i decided to eliminate the possibility of issues with wifi sync. My next step was to initiate an iCloud restore to see where that took me. I reset all the data on the phone (same process used to download OTA iOS5B5 update) and went through the iCloud backup. that went flawlessly and then started the auto-download of my Apps. then the phone shows up in iTunes with THE SAME "NEW PHONE FOUND" SCREEN, continuously asking for a restore. any suggestions at all? I'm usually a fairly confident trouble-shooter, but I can't think of anything else to do in this situation. Summary 1. itunes erases media, does not allow to sync 2. follow iTunes suggestion and restore, still asking for a restore (multiple times) 3. do iCloud restore, still asking for a restore in iTunes with no media. thanks in advance for any help that can be provided.