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iPad 2 Launches in China to Long Lines and Sellouts

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macrumors bot
Original poster
Apr 12, 2001
51,460
13,095



[center][img]http://images.macrumor...d_2_china_launch_line_500.jpg[/img][/center]
iPad 2 line at Apple's Sanlitun retail store in Beijing

Apple yesterday launched the iPad 2 in China, officially bringing its six Wi-Fi capable models (three black and three white) to the country for the first time. M.I.C gadget has an extensive gallery of photos from the launch at Apple's Sanlitun retail store in Beijing, where hundreds of customers waited in line for the 8:00 AM launch and supplies sold out in just four hours.

[center][img]http://images.macrumor..._2_china_launch_staff_500.jpg[/img][/center]
Final staff briefing before launching the iPad 2 at Sanlitun retail store

Apple also launched sales through its online store in China, debuting with shipping estimates of 1-2 weeks. But even those supplies quickly dried up and the company's online store has stopped taking orders for all six models of the device, simply noting "no supply" as a shipping estimate.


Pricing for the new Wi-Fi iPad 2 models in China is set approximately 15% higher than in the United States, with 16 GB models coming in at 3,688 yuan ($568), 32 GB models at 4,488 yuan ($691), and 64 GB models at 5,288 yuan ($814).

Apple has placed considerable focus on building out its presence in China, with the company's four retail stores in the country ranking as the highest-grossing locations in the company's chain of over 300 stores. The company publicly stated in early 2010 that it planned to open up to 25 retail stores in China over the following two years, although the company has reportedly scaled back on the planned number and slowed the development slightly as it has shifted its strategy toward larger, more iconic stores.

Last October, the company opened a Chinese version of its online store as well as a Chinese-language edition of the App Store.

Article Link: iPad 2 Launches in China to Long Lines and Sellouts
 

mobi

macrumors 6502
Jul 26, 2004
407
15
Penn's Woods
Well, we keep hearing about China's growing middle class...they will gobble up the latest and greatest...
 
Comment

NebulaClash

macrumors 68000
Feb 4, 2010
1,810
0
I've been reading that Apple is becoming an icon in China, that people really want Apple tech. I guess this is another sign of that reality.

It's a nice market to be popular in.
 
Comment

BuffyzDead

macrumors regular
Dec 30, 2008
120
104
Bogus !!!

Not Possible !!
Count them again !!

The iPad doesn't support Flash
AND
it only has 512MB of RAM.

I call !@#$%, with so many better tablets out on the market.
 
Comment

Jaymes

macrumors member
Nov 30, 2007
61
74
I don't think that photo qualifies as a long line in China. Folks are probably arriving excited to be "only" number 1375.
 
Comment

Lesser Evets

macrumors 68040
Jan 7, 2006
3,508
1,271
I've been reading that Apple is becoming an icon in China, that people really want Apple tech.

When you think about it, much of the country has transformed in little over a decade and gone from agrarian to industrial. There is a large percentage of people now making a comfortable income and moving into the need to connect to the information superhighway for work and recreation.

If you came out of the cold into computers, would you buy some fly-by-night product with crap support to ease you into a vast new world, a product that is badly programmed for intuitive interfacing, a product that bugs constantly? ...Or would you buy an Apple?
 
Comment

kiljoy616

macrumors 68000
Apr 17, 2008
1,795
0
USA
So something that is built there, cost more than here, ah the staying power of pissed off fans still works. :D

Imagine if the fanboys had to pay more than say China a civil war would break out. :rolleyes:
 
Comment

kiljoy616

macrumors 68000
Apr 17, 2008
1,795
0
USA
Not Possible !!
Count them again !!

The iPad doesn't support Flash
AND
it only has 512MB of RAM.

I call !@#$%, with so many better tablets out on the market.

Right if you say so. Please do stroke those specs as much as you want. I will stay with my sweet smooth and sexy ipad 2
 
Comment

ciTiger

macrumors 6502a
Jan 25, 2011
626
0
Portugal (Porto)
Not Possible !!
Count them again !!

The iPad doesn't support Flash
AND
it only has 512MB of RAM.

I call !@#$%, with so many better tablets out on the market.


Are you serious? lol

Given that they are assembled there and exporting costs don't exist they should be cheaper right?
 
Last edited by a moderator:
Comment

Dr McKay

macrumors 68040
Aug 11, 2010
3,425
46
Kirkland
Almost as many negatives as positives.

Apple haters disproving of another successful launch?

Or

Disgruntled Americans, thinking it shouldn't be launched in another country when USA is having shortages?

:D
 
Comment

JAT

macrumors 603
Dec 31, 2001
6,473
124
Mpls, MN
Not Possible !!
Count them again !!

The iPad doesn't support Flash
AND
it only has 512MB of RAM.

I call !@#$%, with so many better tablets out on the market.
Not to mention that we KNOW nobody in China can afford Apple electronics.
 
Comment

AppleScruff1

macrumors G4
Feb 10, 2011
10,026
2,948
Keep launching in new markets and adding retailers who sell them when you can't even keep your own stores supplied in one country. Pure genius.
 
Comment

madhatter61

macrumors member
Mar 16, 2011
39
0
Not Possible !!
Count them again !!

The iPad doesn't support Flash
AND
it only has 512MB of RAM.

I call !@#$%, with so many better tablets out on the market.

go buy your 2% of the market tablets that are unfinished products with poor support. If you want flash buy a netbook.
 
Comment

elgrecomac

macrumors 65816
Jan 15, 2008
1,161
158
San Diego
Did you notice the short lines?

Compared with NYC and other locations around to globe, the length of that line in the photo is quite small...

Probably because of so many iPad2s already in China via the secondary market line hawks in the USA.

There. I said it!

:D
 
Comment

iDrinkKoolAid

macrumors regular
Apr 18, 2005
109
4
I don't understand why iPads cost more in China than in the States when they are made by the former. Surely they are saving on shipping costs?
 
Comment

JAT

macrumors 603
Dec 31, 2001
6,473
124
Mpls, MN
I don't understand why iPads cost more in China than in the States when they are made by the former. Surely they are saving on shipping costs?
Why do people think shipping is such a big deal? The world's pricing for...everything....is not based solely on shipping. Barely at all, really.

Pricing is a marketing concept. Accountants barely pay attention to it.
 
Comment
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