Become a MacRumors Supporter for $50/year with no ads, ability to filter front page stories, and private forums.

User01748

macrumors newbie
Original poster
Aug 29, 2007
3
0
not sure if this is threadworthy or not but I poked around and didn't see it mentioned anywhere. just a heads up that Toys R Us stores in the US will begin selling the iPad 2 soon. staff is being briefed on product knowledge throughout the month of April. didn't see any info on it anywhere on the web so I figured I'd drop the information on here.
 
ToysRus already sells most models of the iPod (touch and Nano, plus accessories and even AppleCare), so I'm not surprised they'll be carrying the iPad.
 
iPad 2 really thrusts the device in to the gaming ecosystem, much more so than iPad 1. The improvements in graphics are tremendous and we've yet to see even the tip of the iceberg of what this device is capable of. I'm not surprised that Toys 'R Us is going to sell them at all.
 
Will this lead to a spike of "My 5 year old just dropped his iPad what do I do?" threads?
 
This seems rather odd to me. I'm surprised Apple is doing this.

Really ? Why ?

Expanding your retail channels is always a great business strategy. Toys R Us and Walmart are genius distribution channels. You reach low-middle income class, expecting parents, kids, teens, et al, without the Apple store's 'snotty' and 'better than thou' stigma. Plus, Toys R Us has a great brand image.

So, I don't quite agree with, or understand your post.
 
Let's be honest. The iPad is an awesome toy for kids. They intuitively know how to use it. And if Apple hooks kids that young on their products, well, they're going to have a bright future :cool:
 
Really ? Why ?

Expanding your retail channels is always a great business strategy. Toys R Us and Walmart are genius distribution channels. You reach low-middle income class, expecting parents, kids, teens, et al, without the Apple store's 'snotty' and 'better than thou' stigma. Plus, Toys R Us has a great brand image.

So, I don't quite agree with, or understand your post.

The iPad is already being sold at Wal-Mart, Target, Best Buy, & Radio Shack which already reach the low-middle class. Having it sold a Toys-R-Us just reinforces some peoples' perceptions that the iPad is just a toy or a gaming device.
 
This seems rather odd to me. I'm surprised Apple is doing this.
Toys R Us has been expanding its variety of product for a few years now. it introduced the iPod line in its electronics section a couple of years ago so i suppose this seems like a natural extension. lame netbooks from some other brands can already be found there as well. obviously wouldn't expect to sell iPhones or anything like that ever but hey, i guess it's interesting to see Apple loosen its reigns yet again by allowing another brick and mortar store to sell one of its most important products.
 
Register on MacRumors! This sidebar will go away, and you'll see fewer ads.