This will not hurt Apple at all immediately, because the Apple fanboys will still buy this thing in large numbers. But this is like that scene near the beginning of "Iron Man 2" when Vanko attacks Stark and, after being defeated, yells out "God bleeds!" The iPad Mini shows that Apple is vulnerable, that they have stopped innovating. With the last 2 iPhone models and the most recent 2 full-sized iPad models, Apple has been talking about how important screen resolution and pixel density are to the quality of a display. Then, Apple comes out with the iPad Mini, which has a LOWER screen resolution and pixel density than 2 of its compatitors at nearly $140 lower in price. The B&N Nook HD has a 1440x900 resolution and 243 PPI screen, the Kindle Fire has a 1280x800 resolution and 254 PPI screen. Both much better than the iPad Mini's 1024x768 resolution and 163 PPI screen. I don't care what Tim Cook and Phil Schiller say, with the iPad Mini, Apple screwed up.