iPad mini price drop?

Discussion in 'iPad' started by ZBoater, Oct 27, 2012.

  1. ZBoater macrumors G3


    Jul 2, 2007
    Sunny Florida
    Didn't Apple take some heat a while back for dropping the iPhone price a short while after launch?

    It could happen again....
  2. mac jones macrumors 68040

    Apr 6, 2006
    Could happen. Depends on sales. They may have wiggle room. Then again, I've read rumors about some production issues, but I think you always hear those,regardless.
  3. urkel macrumors 68030

    Nov 3, 2008
    IMO, the entire iPad product line is overpriced in today's market. So my guess is that the next update will include a $100 price drop ($399 iPad/$299 Mini) OR keeping the same price but losing the 16GB models in favor of 32GB.
  4. HabSonic macrumors regular

    Jul 31, 2011
    Won't happen, just look at the pre-orders...

    They could drop the 16Go version, but that's all imo.
  5. BeeJee macrumors 6502

    Nov 27, 2011
    Long Island/North Jersey
    Both of these options would be swell
  6. HowardSmith macrumors 6502a

    Sep 13, 2012
    Only price drop I would like to see is the cost of memory. Memory is cheap and Apple should be packing these devices with 64gb at a minimum with as much as 128 or even 256gb for a little more. Either that or give use a SD slot!:eek:
  7. aneftp macrumors 601

    Jul 28, 2007
    It's a free market. RIM, Samsung all tried to $499 price point and failed. Where's the HTC Flyer? How are they doing?

    Microsoft surface tablet even at 32gb/$499 is a tough sell against the market leader $499/16gb iPad. It's got a limited Eco system itself. People claim its got office built in. Won't matter to most customers.
  8. fishbow macrumors newbie

    Oct 27, 2012
    I read an article saying that Apple has to keep the high price, or Wall Street will make them pay more if they reduce the profit margin.
  9. iPadMini macrumors newbie

    Oct 23, 2012
  10. aneftp macrumors 601

    Jul 28, 2007
    U got to be kidding? How many laptops are shipped with 128gb SSD? It's a premium even for windows laptop that ship for 128gb SSD.

    As. Replacement. Most 128gn SSD at retail sell for $100-120. 256gb are $160-200.
  11. reputationZed macrumors 65816

    Mar 9, 2011
    34°55′42″N 80°44′41″W (34.
    Tim has previously stated that Apple does not build to a price point, their price is set by designing the product they want to sell and tacking on their margin. Another thing you need to consider is production capacity. Lets say the demand at the current price will be 5 million units this quarter. If they drop the price by $100 let's say they could push demand up to 8 million units. But if they can only ship 5 million units due to production constraints then the added demand is waisted. A third argument for not dropping the price is that Apple may want to maintain its image as a premium brand. Dropping your price to what the Kindle/Nexus are going for could dilute that image.

    It could happen, but I wouldn't hold my breath.
  12. mantan, Oct 27, 2012
    Last edited: Oct 27, 2012

    mantan macrumors 68000

    Nov 2, 2009
    It's all simple economics.

    It's going to come down to if sales meet expectations and if customers see the alternatives as viable competition. Monday is a big day. If the rumors are true and Google comes out with a $199 16 gig, $249 32 gig and $299 32 gig cellular model AND customers show and interest, it could put downward pressure on Apple's price.

    A lot of folks like to tout Apple as a niche premium brand company. That's true with Macbooks, iMacs and at its new price point, the iPod Touch. But if they are looking for mass sales in a potentially competitive environment, it's going to be much more sensitive to price than those products.

    There is a reason the iPhone's subsidized price is $199/$299. As popular as it is, a lot of people would think bit harder about buying one if it was $249/$349.

    They've already given themselves a little wiggle room with the stories about low production yeild. The fact the price has already been defended by Cook means that it's on their radar. If demand is soft, I could see a story coming out about production catching up and Apple lowering the price by $30. Apple being Apple, I'd put the odds at about 20% of that happening though.
  13. reputationZed macrumors 65816

    Mar 9, 2011
    34°55′42″N 80°44′41″W (34.
    Good point. The question that needs to be answered is, does Apple want to dominate the 7" market as they do the 10" market, or will they be content with the top end of the 7" market. Apples dominance in the 10" market can be attributed in part to the fact that no one else has ever been able to get a foothold in that market. With the 7" market will be facing established players. They could try to compete on price but that may just lead to a race to the bottom when the other players drop their prices even lower.
  14. mattopotamus macrumors G5


    Jun 12, 2012
    the only time they have ever dropped a price really fast was the original iphone, and if you were an early adopter they refunded you the difference.
  15. jmpnop macrumors 6502a


    Aug 8, 2010
    I don't think they'll drop the price now. iPod Touch 4th saw a price drop from $229 to $199 last year. The next mini might start at $299 for 16GB model. As for the 9.7" model, hopefully they make 32GB standard and introduce 128GB model.
  16. GeorgieAcevedo macrumors 6502a


    Apr 12, 2012
    New York City
    Apple back then didn't have the billions they have now. So I highly doubt it.

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