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I wonder why they didn’t design the notch this way (where the speaker grill is above) in the first place for iPhone X, or at least implement it for the iPhone 12 lineup. Would’ve looked better on the iPhone 12 mini which has the notch taking up so much space.
 
Because constant change is need to keep products fresh and to keep creative people creative....AND to keep customers buying new product....so the businesses stay in business....it's all about status and image.


Yes, it is change for change sake....so, they could have made the original iPhone and just left it at that....no more new models, just keep making the same one. The same for every product made....no? Why do cars have to look different every year?
So you’re criticizing (sounds like) my saying it’s change for change’s sake but you agree with me and say it’s needed. All I said was it’s change for change’s sake. Whether it’s needed or desirable for marketing is a separate statement. In fact in this market saturation of smartphones it takes “fashion” to get people to find enough interest to buy up as features have long been satisfied. At least until there’s a true market disruption To shake things up and create new markets.

The sad part is many of these minor changes that have been going on for the last several years are rather wasteful overall. If new models (from everyone) came out every 2-3 years instead of yearly then there would be a lot less waste and impact on earth. Still, in this current era the fashion is as important (or more) than other considerations.
 
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Apple wants to make sure that you can show you have a new device.
People want to be able to show off they have a new device… therefore new colors, form factors or, as rumored, different position of the cameras.

edit: why else did the Apple Watch 2 vs 3 need to have a red (!) dot on the crown?

Wouldn’t be the first change for the sake of change at Apple.

But if it was the result of meeting some foundational/packaging change, certainly there are some Marketing folk happily dancing around at the very thought of what you mention...a visual indicator as incentive to some (many) buyers.
 
So you’re criticizing (sounds like) my saying it’s change for change’s sake but you agree with me and say it’s needed. All I said was it’s change for change’s sake. Whether it’s needed or desirable for marketing is a separate statement. In fact in this market saturation of smartphones it takes “fashion” to get people to find enough interest to buy up as features have long been satisfied. At least until there’s a true market disruption To shake things up and create new markets.

The sad part is many of these minor changes that have been going on for the last several years are rather wasteful overall. If new models (from everyone) came out every 2-3 years instead of yearly then there would be a lot less waste and impact on earth. Still, in this current era the fashion is as important (or more) than other considerations.
Sorry if it sounded like that. Not criticizing at all, I completely understand and yes it is needed. When I got my 11 Pro, I can't tell you how many people would say "oh, so you got the Pro" because they saw 3 lenses. Look at how all of the companies put out the latest tech and the first thing you hear is "oh the notch", etc. they are more concerned with looks than tech.

That is very true about a 3 year cycle, but that would disrupt sales and stock value.
 
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Gotta make the 11 and 12's look outdated somehow.

Even something as subtle as moving the Apple logo from the top of the X and XS to the center on the 11's + made a massive difference in the way iPhones looked.

jbareham_171101_2099_A_0088.1512510777.jpg


iphone-11-pro-2.jpg
 
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Macrumors: "Change for change's sake! Herr herr herr"

Reality: Boring engineering reason from changing internal component design.
 
I absolutely love the flat edge iphone 4 design of the 12 series, but the camera bump design looks a bit cheap in my opinion. The camera bump on the 8 plus, X and XS looked neater and classier, more aesthetically pleasing in general.
 
Macrumors: "Change for change's sake! Herr herr herr"

Reality: Boring engineering reason from changing internal component design.

So what exactly is that "Boring Engineering Reason" that you might have contributed to the discussion.
 
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On the iPhone 11/12 Pro, the shape it is theoretically shaped to make the jump between the lenses smoother.

In the normal if you notice that jump today. It may be that by putting them like this the transition is smoother.

In addition, I don't like it very much, and I don't see any more sense that the play of the lenses works smoother. We'll see.

If the new iPhones have that area in black, it will be more concealed, although for it not to look "strange" it should be a single crystal and with a special tint to avoid showing the lenses.
 
REALLY hoping it’s to keep it visually in line with the Pro model, that needs space below the top lens for periscope zoom optics.
 


Indian tech blog MySmartPrice has obtained 3D renders of what it claims will be the standard iPhone 13 model, revealing a familiar design with a few notable changes, including a smaller notch and a new diagonal rear camera layout. The website says it received the renders from unnamed "industry sources."

iphone-13-render-mysmartprice-1.jpeg

iphone-13-render-mysmartprice-2.jpeg

A smaller notch has already been rumored several times for the entire iPhone 13 lineup, but this is the first time we've heard that the rear cameras may be positioned diagonally on the standard iPhone 13 with a 6.1-inch display. By comparison, the dual Wide and Ultra Wide lenses on the standard iPhone 12 model are vertically stacked.

It's unclear why the rear cameras might be positioned diagonally on the iPhone 13, or if the design will extend to the iPhone 13 mini, but there are several camera-related changes rumored for iPhone 13 models that would perhaps necessitate the change. In January, for example, supply chain news website DigiTimes reported that sensor-shift optical image stabilization would be extended to the entire iPhone 13 lineup.

MySmartPrice does not have an established track record as it relates to renders for upcoming Apple products, so this leak should be treated with some skepticism until it is backed by other sources. Apple is currently expected to unveil the iPhone 13 lineup in September, so we're still several months away from the devices becoming official.

Article Link: iPhone 13 Base Model Rumored to Feature Diagonal Rear Camera Layout


Seems like a needless change - which adds needless cost. For identification purposes? That's what the Serial number if for. Better yet name the devices based on Year:

2022 iPhone 13
2022 iPhone 13 mini
2022 iPhone 13 Max

see how easy that is barely any cost on print/web etc.
 
Disagree, I’d say that’s precisely what Apple hates to do, as opposed to other companies, that make radical changes from year to year without any reason. They only change colours and material finishes, which don’t impact ergonomics.

you good?

Iphone OG > iPhone 3G necessary change.
iPhone 3G > 3GS, 4 > 4S, 5 to 5S, 6 to 6S no real change externally other than finish coating, colour choices if that.
iPhone 7 specific camera bump, felt thicker - specific real colour choices (unique even still to that lineup).
^ Apple's official announcement and launch video made it VERY clear Apple wanted the change to be VERY noticeable!

iPhone 8/SE no differences other than chipset, visual appearances is like an S lineup.

iPhone X - unique.
iphone XS self-explanatory.

iPhone Xr - tall order X with lesser specs.

iPhone 11 / Pro / Max initial setup.
BOOM change to iPhone 12.

So ... say again that Apple does NOT like to do what now?
 
Change for change’s sake?
I don’t think so. It seems like it’s a way to consolidate inventory - one case for iPhone 13 & iPhone 13 Pro. Probably other savings with manufacturing materials.
 
is there a reason why Apple does not just make the camera bump stick out as much as the lens itself? I think it would look much better if it was raised at the same level and may even add extra protection to the lens itself.
This is what I want as well.

I don’t like the look of the diagonal lenses. Maybe they need the new arrangement for larger lenses/sensors?
 
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