iPhone 18 Pro Pre-Orders May Start at an Unusual Time

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Preorder demand isn't going to be massive. So it really doesn't matter what time you place your pre-order.

 

[Gasu E.]

Although I know it would impact the Ultra more I'm surprised the pre-orders wouldn't be pushed to the 18th because of the RAM shortages. Just to allow for more time to prepare for the demand.

The units shipped in response to the preorders were the result of a forecast several quarters ago and have been in the pipeline for months.

 

[Gasu E.]

On one hand 3 am stinks.

On the other hand I’m up at 3 AM almost every night anyway so what’s the difference

Saturday at midnight preorder window is... Different.
Due of the understandable significance of the 9/11 anniversary, I thought for sure they would have avoided that entire week and simply opted for a clean Tuesday 9/15 keynote, Friday 9/18 preorders and Friday 9/25 deliveries cadence. Oh well, I'm up late anyway.

What I may miss most form previous iPhone pre-order events, was the ease that was having my iUP pre-approved pre-order set in advance. When I woke on pre-order day, I was two quick taps away from securing day-one delivery. Was so easy. Here's hopping there is a similar pre-approval, pre-order scenario for this new Klarna kluster.

9/15 is the anniversary of the Battle of Britain, and also the Birmingham church bombing.