I can't believe I'm honestly saying this, but the yellow does fade.
I have also been running my brightness at full blast for the past few days with autolock off and the screen is definitely becoming more neutral. I'm a display snob and calibrate everything, I understand how LED backlighting works and why we get colors we get. I just assumed the color temp on the phone was overly warm and this "glue" nonsense was ********.
It's warmer than my iPhone 4.....rather my iPhone 4 is ridiculously blue and I never noticed it. It makes the UI look good, but everything else is flat. The only issue I'm having now is that the backlight/color is a little uneven. More pink on the left and more green on the right. Hoping this evens out too.
Exactly what I'm experiencing. Read my post up there