Think about it, -most people who are confronted with it the first time, never go back on something else. -when they have it, they won't leave it a second out of sight. MOre important then their partner. When they loose their partner it's like..."hmmmm where is my partner" -when they lose their iPhone, they brake out in cold sweat and start acting like a crackhead who lost his dope, searching the whole place to find it with cursing going along with it. "Where the hell is my iPhone...ahhhhhh" -they are on a daily base cirkeling around the dealers house(in this case the web) to find out about new stuff or to get a quick fix. If the web hadn't existed it would be like junkytown before all the Apple stores worldwide. -they even sleep before the dealershouse when new **** is being brought out. Even real junkies won't do that as they at least have some dignity left to sleep under a bridge. -other dealers are copying it an bring it out as the real deal on the streets -people are willing to spend a large amount of money or even sell their kidneys and such. -people speak to it like they have an imagenery best friend. Think I'm the biggest crackhead as I still haven't got an iPhone but when I have the 5..good lord it will be sweet. Tappered or not, edge to edge or not...I don't care. As long it's the official iPhone 5, I'm fixed for the next couple of months or year.