Just thought I'd weigh in on a few things.
I really do feel that design is quite disgusting. It's very 'un apple', particularly the two toned back. I am not getting that anxious about it being the final design at this point though because I'm remembering back to what happened before the 4s launch last year, and how certain most people were that we were going to get a teardrop shaped phone. We all know what happened with that. Months worth of rumours were proven to be false with the unveiling of the 4s. There seems to be a larger volume of rumours that go around about the iPhone than any other product and most of them are very hard to believe.
I don't understand why there's no much tension around the naming of this device. To me it is clear, it will just be 'iPhone', much in the same way the newest iPad is called 'iPad'. I really feel Apple is trying to shake the pattern of naming their devices numerically. Personally I think it will sound pretty weird in a decades time walking into an Apple store and asking for an 'iPhone 14s' and that's the primary reason I think they're ditching the numbers. It works REALLY well with the Mac products, you don't go around saying that you have a MacBook Air 4. You just say you have a MacBook Air and people know what you're talking about. Apple don't want confusion with all these variations on their products, they want their current one to be front and centre and that's all there is to it. Just one iPhone, the iPhone.
Ok, so the other big issue being discussed here is screen size. I'm probably on the outer about this. Firstly, I'm one of the rare people who actually think the current iPhone screen size is great. Sure it looks small compared to Android devices, but in terms of ergonomics, it's absolutely perfect for what I need. If I want a bigger screen, I'll use an iPad or Mac. There's definitely advantages to larger screens of course. More real estate, easier on the eyes in some ways etc. But being able to comfortably access all of the 4s's screen with one of my thumbs is just so awesome to me. These devices SHOULD be small and compact. They are phones, not tablets. Samsung, HTC etc are just trying to differentiate themselves from Apple with the oldest trick in the book. Bigger is better. I wonder if Apple will succumb to their pressure and increase size. If they do it I think it will be for one reason, that they genuinely believe it creates a better user experience for the consumer. Apple do not easily succumb as can be seen in their notebooks. Most of them have a 16:10 ratio which is different from nearly every other notebook out there which have 16:9 aspect ratios. Clearly 16:10 is slightly more antiquated looking if comparing to other laptops, but it's also obviously a better user experience with much larger real estate!