Become a MacRumors Supporter for $25/year with no ads, private forums, and more!
  • Did you order new AirTags? We've opened a dedicated AirTags forum.

MacRumors

macrumors bot
Original poster
Apr 12, 2001
52,446
14,144
https://www.macrumors.com/images/macrumorsthreadlogodarkd.png


114849-japan_smartphones_apr_sep_2010.jpg


MobileCrunch reports on a new report from Japanese research firm MMRI claiming that Apple held a 60% share of the Japanese smartphone market for the period of April through September, easily outdistancing second-place Sony Ericsson's 20.6% share.
According to MMRI, a total of 2.23 million smartphones (Android/Windows Mobile/Blackberry/iOS/Palm) were sold in Japan between April and September this year, and 1.34 million (or 60.1%) of those were iPhones.
The report notes that smartphone sales more than doubled over the year-ago period, despite the fact that overall mobile phone sales in Japan grew by only 12%. With smartphones now approaching 12% of Japan's overall smartphone sales, Apple's dominant position in that rapidly-growing smartphone market has enabled it to grab 7% of the total mobile phone market there.

Article Link: iPhone Snags 60% of Japanese Smartphone Market
 

Don Kosak

macrumors 6502a
Mar 12, 2010
860
4
Hilo, Hawaii
おめでとうございます!

Congratulations Apple Japan.

The Japanese market was a really tough market to break into. Most Japanese Smart phones are pretty sophisticated, and (unlike the USA) the Japanese carriers have really well developed applications running on their platforms.
 
Comment

sushi

Moderator emeritus
Jul 19, 2002
15,639
3
キャンプスワ&#
I think the Smartphone market in Japan is a bit confusing. The typical phone in Japan has many features a typical smartphone has, but yet is considered a regular phone. And they have for years. So I'm not sure what this article really means, but I think it's good.

Say what?
Not sure. :eek:
 
Comment

gretafour

macrumors regular
Aug 26, 2006
130
279
Rochester, NY
I think part of the recent success of iPhone 4 in China & Japan is that the Retina display displays the tiny intricate markings of Chinese & Japanese characters with almost no distortion compared to other screens. (I think Steve actually mentioned this at the unveiling of 4). Switching between languages and character sets is also pretty seamless compared to many phones I've used. Just my $0.02.
 
Comment

koobcamuk

macrumors 68040
Oct 23, 2006
3,190
9
I think part of the recent success of iPhone 4 in China & Japan is that the Retina display displays the tiny intricate markings of Chinese & Japanese characters with almost no distortion compared to other screens. (I think Steve actually mentioned this at the unveiling of 4). Switching between languages and character sets is also pretty seamless compared to many phones I've used. Just my $0.02.

Most Japanese flip phones ("dumb" phones) have DPI practically as good if not better than the retina display, so this argument is null and void.

It's successful because it's apple, it's cool and it's an iPod.
 
Comment

gretafour

macrumors regular
Aug 26, 2006
130
279
Rochester, NY
Most Japanese flip phones ("dumb" phones) have DPI practically as good if not better than the retina display, so this argument is null and void.

It's successful because it's apple, it's cool and it's an iPod.

I think you're doing a bit too much speculating with that DPI bit, especially with regards to Chinese phones. I've lived in china for more than a year and seen plenty of "smart" phones with terrible displays, and I've done my fair share of guessing what character might be displayed. Also, try to refrain from the "null and void" kind of language.
 
Comment

gkarris

macrumors G3
Dec 31, 2004
8,301
1,054
"No escape from Reality...”
What happened to the whole "Japan doesn't buy American products" thing?

(With consoles, they don't like anything american - like the X-Box, or Atari back in the day - even if Japanese Game Developers develop for the system).
 
Comment

koobcamuk

macrumors 68040
Oct 23, 2006
3,190
9
I think you're doing a bit too much speculating with that DPI bit, especially with regards to Chinese phones. I've lived in china for more than a year and seen plenty of "smart" phones with terrible displays, and I've done my fair share of guessing what character might be displayed.


I'm talking about Japanese phones, such as the Sharp 945SH. My Sharp 930SH has a DPI over 300, and as Jobs says, my eye cannot make out the pixels.

I am not talking about the inferior Chinese phones - the iPhone truly surpasses those.

Chinese phones are typically cheap knock offs from Japan or attempts at making smart phones similar to the ones that the USA has made in China these days.

Japanese phones are in a different league.
 
Comment

2 Replies

macrumors regular
Apr 26, 2010
180
0
https://www.macrumors.com/images/macrumorsthreadlogodarkd.png


114849-japan_smartphones_apr_sep_2010.jpg


MobileCrunch reports on a new report from Japanese research firm MMRI claiming that Apple held a 60% share of the Japanese smartphone market for the period of April through September, easily outdistancing second-place Sony Ericsson's 20.6% share.The report notes that smartphone sales more than doubled over the year-ago period, despite the fact that overall mobile phone sales in Japan grew by only 12%. With smartphones now approaching 12% of Japan's overall smartphone sales, Apple's dominant position in that rapidly-growing smartphone market has enabled it to grab 7% of the total mobile phone market there.

Article Link: iPhone Snags 60% of Japanese Smartphone Market


Give me a break. :rolleyes:
I don't trust these stats AT ALL.
Market share is MUCH MORE than justs retail sales figures, and this in also dosen't equate to actual user usage.
Especially in China where there have been report after report of scalpers hoarding iPhones.
 
Comment

aarond12

macrumors 65816
May 20, 2002
1,120
70
Dallas, TX USA
Most of the Japanese "dumb" phones are smarter than American "smart" phones.

Replacing "phones" with "people" in the previous sentence works too... :D

-Aaron-
 
Comment

vant

macrumors 65816
Jul 1, 2009
1,231
1
I'm talking about Japanese phones, such as the Sharp 945SH. My Sharp 930SH has a DPI over 300, and as Jobs says, my eye cannot make out the pixels.

I am not talking about the inferior Chinese phones - the iPhone truly surpasses those.

Chinese phones are typically cheap knock offs from Japan or attempts at making smart phones similar to the ones that the USA has made in China these days.

Japanese phones are in a different league.

Just watched some youtube videos on the 945SH. I can tell you why it doesn't sell.

1. It's ugly.
2. The market is moving away from clamshell numpad phones.
3. It's twice as thick as the 4.
4. It's slow. Particularly in the after picture shot moment.
 
Comment

dacapo

macrumors 6502
Jan 25, 2010
403
10
Give me a break. :rolleyes:
I don't trust these stats AT ALL.
Market share is MUCH MORE than justs retail sales figures, and this in also dosen't equate to actual user usage.
Especially in China where there have been report after report of scalpers hoarding iPhones.

I think the key word is "smartphone."

When I was in Japan this past summer, I noticed nearly everyone seemed to have white-colored flip phones. Perhaps they're not smartphones, but they sure were popular! iPhones not so much.

Even at akihabara, the stores all had those white flip phones prominently displayed. I do think these continue to be VERY popular sellers.

I'm not disputing that iPhones will continue to gain ground in Japan. But the stat definitely needs to be taken with a grain of reality salt. (It's kind of like how some people find it hard to believe that Nokia still sells many many more phones that Apple. But it's true.)
 
Comment

pika2000

Suspended
Jun 22, 2007
5,587
4,900
Well well, hey Sir Howard, didn't you say your X10 is the top seller in Japan? What do you have to say now?

Considering that Apple products are prominently featured in J-doramas and even kids show (Kamen Rider OOO so far have featured iPhone 4 and the iPad), I guess Apple is doing great in spreading their brand awareness in Japan.
 
Comment

dacapo

macrumors 6502
Jan 25, 2010
403
10
With smartphones now approaching 12% of Japan's overall smartphone sales,

What ever does this mean??? This makes no sense. :confused:

May be it's supposed to read "With smartphones now approaching 12% of Japan's overall mobile(?) phone sales"?

If that's the case, then, 60% of 12% = about 7%. This is stated accurately in the article at least.

In other words, out of every 100 mobile phones sold, Apple sold about 7 of them. Not bad, but could be better.
 
Comment

Wurm5150

macrumors regular
Apr 28, 2010
161
27
This is really embarrassing for Sony... A foreigner kicking their ass in their own home town.
 
Comment

Mr Fusion

macrumors 6502a
May 7, 2007
812
853
Got back from Japan yesterday...

I believe this. Saw only two kinds of phones on the train: iPhone 3GS's and 4's, and the typical Japanese style flip phone (which people have pointed out is pretty smart for a dumbphone).

Though as my wife pointed out, the "dumb" flip phones will remain king in Japan partly because they're "smart" enough, but MAINLY because people can type SMS or E-Mail messages quicker using the numeric keypad and WITHOUT HAVING TO LOOK AT THE SCREEN TO TYPE. ;)

I remember reading a patent for some sort of moving raised bump touchscreen Apple came up with, perhaps that's a solution! :)
 
Comment

2 Replies

macrumors regular
Apr 26, 2010
180
0
Most of the Japanese "dumb" phones are smarter than American "smart" phones.

Replacing "phones" with "people" in the previous sentence works too... :D

-Aaron-

Replacing "-Aaron-" with "-prejudicial flame-baiting troll-" in the previous comment works too... :D
 
Comment
Register on MacRumors! This sidebar will go away, and you'll see fewer ads.