I'm in for the Upgrade Program, but here's my concern: since you have to actually come in to the retail store to do this program, how fast will the "buy reservations" fill in on launch day/weekend? Are there going to be separate steps during the ordering process? Pre-order delivery times fall to weeks quickly during the first minutes, so I'm worried that if I don't secure a reservation and then try to buy full price I might not get it at launch day, unless I make the trip to the store and wait hours ... I guess this only matters if you're picky about getting your phone at launch day. Anyone thinking about this?
I made my reservation for a 6s+ 128gb at 9am saturday and got a 9/25 1pm appointment. No getting up at 3am edt this time! They will have plenty of stock specifically for program members due to how lucrative it is for Apple to not only sell you a full priced phone every year, but get back a 1 year old phone in the exchange. Not to mention the plus of forcing AC+ on you. It makes sense they would bend over backwards to make sure you get your phone every year.