iPod Clickwheels From Synaptics... Again


longofest

Editor emeritus
Jul 10, 2003
2,790
1,301
Falls Church, VA
The real news

The real news in this story might be the fact that Apple will not meet it's estimates of 8-10 million units sold (for the nano), and is having to downgrade its estimates to 7.5 million units. It won't be good news for investors.
 

pdpfilms

macrumors 68020
Jun 29, 2004
2,385
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Vermontana
eh.... is apple's clickwheel supplier really headline news?

Edit: longofest changed punchline, now it seems a little more worthy.
 

iMeowbot

macrumors G3
Aug 30, 2003
8,643
0
pdpfilms said:
eh.... is apple's clickwheel supplier really headline news?
There were some complaints that the new ones feel cheaper, so this might be a good thing.
 

longofest

Editor emeritus
Jul 10, 2003
2,790
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Falls Church, VA
iMeowbot said:
There were some complaints that the new ones feel cheaper, so this might be a good thing.
Absolutely. The new ones don't have enough foil around them, for one, so if a GSM phone goes off right next to the click-wheel of a nano or video iPod, the controls go nuts (assuming hold is off). Synaptics click wheels didn't have this problem.
 

LaMerVipere

macrumors 6502a
Jan 19, 2004
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Chicago
It was foolish on Apple's part to think they and their new partner could handle all this on their own in the first place. Now Synaptics has to swing in to save the day. :)

And I agree about the new ones feeling cheaper, I've noticed this as well.
 

jholzner

macrumors 65816
Jul 24, 2002
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Champaign, IL
Well, if Amazon.com's listings are any indication, the 30Gb iPod is the #1 and #3 top mp3 player right now. Maybe their nano est. are down but their regular iPod estimates are up.
 

Super Dave

macrumors 6502
Jon'sLightBulbs said:
Give us a no click wheel... like 3g... please!:)
lol. I have the 3G and I can't stand it. I miss the 1G to be honest, so I suspect I'd enjoy the clickwheel.

In a winter climate it sucks to not be able to push buttons with gloves on. With the 1G or the clickwheel you can do everything but volume with gloves on. With the 3G you can't do ANYTHING with gloves on.

I guess you can't please everyone.

David :cool:
 

rdowns

macrumors Penryn
Jul 11, 2003
27,345
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mmm, maybe I should have held my 400 shares of SYNA. After taking a beating, I got out when it finally reached my buy in number a few weeks ago.
 

Ja Di ksw

macrumors 65816
Apr 9, 2003
1,302
4
Super Dave said:
lol. I have the 3G and I can't stand it. I miss the 1G to be honest, so I suspect I'd enjoy the clickwheel.

In a winter climate it sucks to not be able to push buttons with gloves on. With the 1G or the clickwheel you can do everything but volume with gloves on. With the 3G you can't do ANYTHING with gloves on.

I guess you can't please everyone.

David :cool:
I have both a 1G and 3G, and this is a big complaint for me as well. I dislike taking my gloves off, or having to reach in the pocket, or whatever, to change a song and the like. I miss the actual clicking on the 1G, and also suspect I would like having a clickwheel iPod (anyone in the generous christmas spirit? :rolleyes: :D )
 

dongmin

macrumors 68000
Jan 3, 2002
1,709
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nagromme said:
When did Apple announce expected nano sales of 8-10 million?
Apple announces no such info. It's a made-up number by the 'analysts' and rumor sites.
 

shamino

macrumors 68040
Jan 7, 2004
3,386
130
Purcellville, VA
Super Dave said:
In a winter climate it sucks to not be able to push buttons with gloves on. With the 1G or the clickwheel you can do everything but volume with gloves on. With the 3G you can't do ANYTHING with gloves on.
With a 1G, you can do everything with gloves, because the wheel is mechanical.

Unfortunately, that design didn't last very long. It's still one of my favorites.
 

thejadedmonkey

macrumors 604
May 28, 2005
7,984
532
Pennsylvania
longofest said:
The real news in this story might be the fact that Apple will not meet it's estimates of 8-10 million units sold (for the nano), and is having to downgrade its estimates to 7.5 million units. It won't be good news for investors.
I can't say I ever liked the new iPod look...from these numbers, I'd guess I'm not the only one.
 

rickvanr

macrumors 68040
Apr 10, 2002
3,256
11
Brockville
Jon'sLightBulbs said:
Give us a no click wheel... like 3g... please!:)
Eww, the 3G was crap.
Super Dave said:
lol. I have the 3G and I can't stand it. I miss the 1G to be honest, so I suspect I'd enjoy the clickwheel.

In a winter climate it sucks to not be able to push buttons with gloves on. With the 1G or the clickwheel you can do everything but volume with gloves on. With the 3G you can't do ANYTHING with gloves on.
Ditto, I went from a 1G to a 3G and almost threw a fit, it was a pain, but then got a 4G and felt happiness run through my body again.
 

EricNau

Moderator emeritus
Apr 27, 2005
10,589
31
San Francisco, CA
Apple must be punching themselves for this...
They should have just stuck with Synaptics, unless there was a size issue for the Nano, anybody know?

Do you think anyone will be able to tell the difference between the two; like "Oh, darn, I got one of those from Cypress, I wanted a Synaptics"?

On the other hand, I'm buying a iPod Video, what brand makes that click-wheel for that? And are they any good?
 

Super Dave

macrumors 6502
shamino said:
With a 1G, you can do everything with gloves, because the wheel is mechanical.

Unfortunately, that design didn't last very long. It's still one of my favorites.
Oops. That's what I meant. Oh how I miss the 1G. It filled my life with joy. Not to mention that was still when iPods were "what-the-heck-is-that" cool instead of "everyone owns one…of course" cool.

rickvanr said:
Eww, the 3G was crap.

Ditto, I went from a 1G to a 3G and almost threw a fit, it was a pain, but then got a 4G and felt happiness run through my body again.
I have renewed hope! Can't wait til my 3G dies. I'm not North American enough to replace it before then, but I look forward to owning a video iPod with a clickwheel.

David:cool:
 

Misplaced Mage

macrumors regular
I can't say I blame Apple for trying to reduce the cost of the clickwheel and increase profits (I own Apple stock, BTW :) ). Do the math for the iPod nano alone using the forecast numbers and estimated teardown costs:

Apple/Cypress clickwheel: 8,000,000 x $0.45 = $3,600,000
Synaptics clickwheel: 8,000,000 x $1.00 = $8,000,000

Difference = $4,400,000

At these production scales, shaving even a tenth of a cent off the price of a part adds up to serious money over the life of a product. Of course you can wind up throwing all that money away in warranty costs if you compromise the quality in the process and end up with a lot of returns, but that's what your quality assurance people are paid to be checking.
 

Bern

macrumors 68000
Nov 10, 2004
1,857
1
Australia
Super Dave said:
lol. I have the 3G and I can't stand it. I miss the 1G to be honest, so I suspect I'd enjoy the clickwheel.

In a winter climate it sucks to not be able to push buttons with gloves on. With the 1G or the clickwheel you can do everything but volume with gloves on. With the 3G you can't do ANYTHING with gloves on. I guess you can't please everyone.
David :cool:
I've not worn gloves in Australia :p so I'd love to see the touch control return to the iPod. To me it was a much more "designer" look and feel. Having said that I just got a 5G iPod so maybe now there's no rush to change it.