First, I'm very new to the whole Apple thing really, but there's one thing I really don't grasp. Apple (generally) charge a reasonable premium for its products, and fair enough, they are (mostly) lovely designed items. They go on about unibody designs, focussing on the quality of the last screw. I see Steve Jobs on stage saying to the world how his goal is to bring the very best products that they can make to the public. He is fanatical about design and quality. Yet, pretty much every review I've ever read in magazines over the years of various generations of iPods have said, (what talking about the sound) they did not sound very good, till they changed the cheap and nasty headphones supplied to some decent ones. Then the iPod sounded much better. Now, perhaps it's just me, but hearing all the Steven Design, Quality, and having to throw away Apple Official Headphones are they were cheap junk just confuses me. Can anyone explain how this works together as it all seems a bit contradictory.