The place you buy it has "iPod" on the sign next to it. The box it comes in says "iPod". The ads on TV, "iPod". The reviews you read before buying it, "iPod". It even says "iPod" on the back of the device, and in iTunes every time you plug it in. Don't misinterpret my post as sounding like a whiney little fanboy, getting all mad at someone for misspelling the name of my precious apple product; I'm just wondering out loud, because I work in advertising, how on earth does anyone still make the I-Pod mistake?