Yet Apple hasn’t forecasted higher margins. Still in the 38-40% range. And I would never trust component estimates from tech writers/investor analysts. Tim Cook has said numerous times they’re not accurate and don’t tell the full picture.
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Is Apple gouging customers with iPhone X price?
- Thread starter mwhals
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You're paying for the name, and the exclusivity of having it, nothing more. Sure the features are cool and useful, but the reality is that Apple is wanting to make a premium device that all other iPhones will be compared to. Though it's stupid, many people are going to spend far more than they really should/could afford just to say they dropped $1k on a phone. Apple knows this, and that's exactly why they did it, because they can and they are here to make money. 
well you could... say they are gouging but then
they know the up pent demand is **** high for the redesign so
its fair for them to up the price.
supply vs demand basics. Quantity demanded, can be greater than the supplied quantity so they are allow to charge a higher price.
they know the up pent demand is **** high for the redesign so
its fair for them to up the price.
supply vs demand basics. Quantity demanded, can be greater than the supplied quantity so they are allow to charge a higher price.
I think of price gouging as someone selling a gallon of gas for $20 after a hurricane.
Being that you are free to speak with your wallet, I don’t think price gouging can ever apply to a phone.
If the customer is stupid enough to pay a price they think is unfair. Good for them.
Being that you are free to speak with your wallet, I don’t think price gouging can ever apply to a phone.
If the customer is stupid enough to pay a price they think is unfair. Good for them.
I agree. Seeing a case of water for $45 right after the hurricane was price gouging. What Apple is doing is really just pricing a phone where they know many will pay for it and it is maximizing their profits.
They did lover the price of the original iPhone several months after it was released. However, back then they did not have a well established iOS environment or cheaper phones to fall back on (like current SE, 6S and 7).
The next year should be interesting in terms of new iPhones and their pricing, as they are bound to feature most of the cutting-edge tech, currently used in X.
Not if you don't buy.
The term "price gouging" doesn't apply here.
Unlike clean drinking water, food and gasoline after a natural disaster, you don't actually have to get an iPhone X to survive.
The term "price gouging" doesn't apply here.
Unlike clean drinking water, food and gasoline after a natural disaster, you don't actually have to get an iPhone X to survive.
As much as I feel Apple is being greedy, this isn't price gouging. Consumers have a choice not to buy.
It isn't like a life saving drug going from $5 a pill to $500.
It isn't like a life saving drug going from $5 a pill to $500.
Not to mention the Epi Pen fiasco . . .
Buying an Epi Pen or other life saving drugs for many is a necessity. An iPhone (higher end particularly) falls more in the luxury class. You can survive without one. But that's life . . . . and we make choices about how we want to spend our money.
show me another smartphone with a 3d sensing camera to unlock the phone / use for things like portrait mode on front camera.
show me another phone with dual OIS cameras. oh wait. the note 8. but it's definitely not out for a year and also expensive.
(and also very late in the dual camera game)and let's not forget the A11 chip, which is already as fast, if not faster than next years android answers to it.
Of course they are. Just like apple does with all its products and accessories. But people will buy them and thus apple has no reason or incentive to stop.
Because people are willing to pay it, because they will find a means to pay for it either way. And your housing market comparison is not appropriate compared to an iPhone, in the sense that that a house is an investment, even if someone chooses to purchase it overpriced. An iPhone is a commodity and has no value, which will depreciate into being something worthless eventually.
No one is twisting your arm to buy it.
I don't like the ipX - it doesn't have TouchID, the notch and the UI/UX are bad choices, the middle tier 128gb being eliminated was just Apple's greed getting in the way.
Far as I'm concerned, when the pre-ordering opens and the scalpers and the fans rush to buy the phone...go right ahead.
People already vote with their wallets. That’s why Android device ASPs are much lower.
Providers will make certain of that. $30 a month is a lot easier to swallow. What people don't realize is before you pay off that "new" phone a newer one will come out. Of course they will offer you the option to upgrade. And the cycle starts again.