This is my take on why HTC isn't so bad. 2013 has been a good and horrible year for HTC. Launched the HTC One with much praises form the mobile community. Months later, chosen as the best smartphone of 2013. But they're facing financial difficulties. 2nd half of the year is interesting. HTC is known to have provided slow android updates and a small battery for their products but with the launch of the Butterfly S, they surprised us by putting a huge battery that will last quite a while. As for updates, they have been doing exceptionally well (at least for their flagship phone). Not sure about 4.3 but HTC has been darn fast to provide 4.4 on nov-dec. I'll definitely buy another HTC device assuming they keep this up. All of what I said may be incorrect as I don't own a One but instead a Butterfly S and I'm very satisfied with it.