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well it was a poor photoshop job. I can understand why Microsoft would change it for different countries. It not Microsoft being racist but instead just make the photo match the ethic diversity of said counties.

In the US it is much more common to see a black man in an office like that than for the polish in that area it could be very very rare because there are so few African Americans living in that area.
 
well it was a poor photoshop job. I can understand why Microsoft would change it for different countries. It not Microsoft being racist but instead just make the photo match the ethic diversity of said counties.

In the US it is much more common to see a black man in an office like that than for the polish in that area it could be very very rare because there are so few African Americans living in that area.

ok, but then how is it not inherently racist? the underlying rationale still was that the presence of a black man would have 'sold' the product less than that of a white man.

even if it was just adapting the message to a racist costumer target, it would still be unacceptable from a company of the prestige (i know, i know) and size of microsoft.
i honestly doubt that the change was a decision of corporate to have country-targeted campaigns, more likely a local ill-advised initiative.

and the irony of such a technically poor job being used in a software giant's ad campaign could be surpassed only if the ad was for an adobe product
 
SomethingAwful FTW.

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Even Microsoft uses Macs in their adverts!

I'm sure many of you have seen the news stories about Microsoft's advert being photoshopped to change a mans face, but if you closely in the enlarged photo you can see that the computer on the desk is actually a Macbook. I say this based on the ports that I can see being all on one side, also the floating hinge for the display.
http://news.bbc.co.uk/1/hi/technology/8221896.stm
:p:D
 

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Wow. Haha
In the photoshop version I was scared of the white guy's head. It's like scarily tilted, like his neck's been broken.
And they didn't bother to change his hands...
 
I'm sure many of you have seen the news stories about Microsoft's advert being photoshopped to change a mans face, but if you closely in the enlarged photo you can see that the computer on the desk is actually a Macbook. I say this based on the ports that I can see being all on one side, also the floating hinge for the display.
http://news.bbc.co.uk/1/hi/technology/8221896.stm
:p:D
That ad dramatically boosted Pepto-Bismol sales in Redmond. On that point, you were apparently 10 hours late. On the point you were trying to make, however, you were years late. Microsoft has always used Macs in its advertising, both print and online. In Microsoft promotional materials, it is fairly common to see Macs with Windows screens Photoshopped on their monitors.
 
well it was a poor photoshop job. I can understand why Microsoft would change it for different countries. It not Microsoft being racist but instead just make the photo match the ethic diversity of said counties.

In the US it is much more common to see a black man in an office like that than for the polish in that area it could be very very rare because there are so few African Americans living in that area.
Yeah, I imagine there wouldn't be many African AMERICANS working in Poland.
<tangent> That expression gets on my nerves when it's used as a generic term for any black person. When used as such it implies everyone who is black must African and American. </tangent>


That. Is. Brilliant. :D
 
If I ran Microsoft I'd be using Apple hardware running Windows 7. I have yet to find a better Windows machine than a Mac.
 
yes, but hp, dell, whoever, are not competitors to microsoft while apple is. so they're supporting a competitor by placing the computer in the scene. if i remember, this isn't the first time a macbook has been used in microsoft ads.

That's one of the biggest myths around.. They USED to be competitors but that battle ended a LONG TIME AGO- MS won.. Apple is actually MS's biggest customer.. MS also invested a lot of cash into Apple over the years.. They're business partners, not competitors..

People tend to forget that Apple is a hardware company that happens to make great software.. They make their money on the sale of hardware.. That doesn't mean they don't make money on software- obviously they do.. But the simple fact is that their business plan is structured so that their software sells their hardware.. iTunes exists to sell iPods... OSX exists to sell macs.. It's a format that works well for everyone..
 
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