I'm just about ready to dump cable and all that but the only thing holding me back is the insane prices of season passes. If they cut the prices in half, I'd jump on board and I think many other people would too. I'm guessing the studios are what's holding things up. While searching the forum hoping to not create a duplicate thread, I found a news item from a couple years ago about a video price drop but it obviously didn't happen. So there's at least been a desire on Apples part to change things up. So, whaddya think? Could it happen or am I just daydreaming?