Now that Apple has released iTunes Wifi (which works REALLY well, by the way... super fast startup and great audio quality)... Wouldn't it be amazing if they created a subscription service to iTunes? You basically have access to the entire iTunes library. You get to play the whole song (instead of a 10 or 20 second clip). You just can't download the files. This means that you have every song available on itunes, on your iPod if you are in a wifi area (and when iPhone is on 3G, then it will work there too). Apple could charge $12/month for this and compete with satellite radio. The nfrastructure is there.. they just need to turn it on (and maybe increase their server bandwith).