In every key note Jobs has spoken to the public about the iPhone. It's always been about the public consumer. Yesterdays keynote was focused entirely on the commercial customers of the iphone with NO mention of the lowly consumers at all. What was supposed to be a model business plan to sell apps developed by apple for the iphone was burned to the ground by hackers breaking the iphone in two weeks or less every time a new firmware was released. Quite honestly I believe Jobs gave up, released the SDK so he could make SOME money off the apps rather than none, and started to shift focus to corporate applications instead and leave the hackers to play with the general public.