I saw this article today of an interview with the person in charge of product design at Apple. It was an interesting read and I could agree with certain points he made about android manufacturers not really making better products, just trying to be different as well as having "scant regard for people who use the product".
What do you guys think?Q: What are your goals when setting out to build a new product?
A: Our goals are very simple - to design and make better products. If we cant make something that is better, we wont do it.
Q: Why has Apples competition struggled to do that?
A: Thats quite unusual, most of our competitors are interesting in doing something different, or want to appear new - I think those are completely the wrong goals. A product has to be genuinely better. This requires real discipline, and thats what drives us - a sincere, genuine appetite to do something that is better. Committees just dont work, and its not about price, schedule or a bizarre marketing goal to appear different - they are corporate goals with scant regard for people who use the product.