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Earlier this month, the Metropolitan Museum of Art announced Apple would sponsor its annual 2016 Gala and Costume Institute exhibition, with Apple Design Chief Jony Ive serving as co-chair of the event.

The Gala, which takes place next year, is themed "Manus x Machina: Fashion in an Age of Technology," and while few details are available this early on, The Wall Street Journal has now shared a bit more information on what we can expect from the event following an interview with Jony Ive, Anna Wintour, and Costume Institute Curator Andrew Bolton.

"Manus x Machina" is a theme that aims to combine handmade crafting techniques like lacework with automation like 3D printing to "explore the full spectrum of processes by which clothing is designed and made." A theme that covers the intersection of technology and fashion is a good fit for Apple, as the company debuted its first fashion item, the Apple Watch, earlier this year.
"As products become more personal, something that is worn on the wrist put us in the space of fashion," said Mr. Ive. He and Ms. Wintour were wearing versions of the Apple Watch Hermès, introduced this month.

"These are issues close to our hearts," said Mr. Ive of the intertwining of fashion and technology. "Our understanding will temper and define future products we're working on. We're only starting."
At the Met Costume Institute exhibition, haute-couture garments will be paired with ready-to-wear versions to show "the equal contributions of automation and craftsmanship." Three dozen designers and 100 items of clothing will be featured, dating from the 1880s to now, and there will be rooms dedicated to embroidery, knitting, lacework, leatherwork, ultrasonic welding, thermo shaping, laser cutting, and 3D printing.

The annual Metropolitan Museum of Art Costume Gala will be held on May 2, 2016. It's a fund raising event that benefits the Metropolitan Museum of Art's Costume Institute. Held in New York City, the Met Gala always attracts hundreds of well-known celebrity attendees.

Article Link: Jony Ive on the 'Intertwining of Fashion and Technology' and 2016 Met Gala
 

MH01

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Feb 11, 2008
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Ive is really getting into fashion. Lots of articles about his doing the rounds of fashion hotspots and interviews. Wonder if he has lost his passion for computers and is at the crossroads of his career .
 
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driceman

macrumors 6502
Mar 13, 2012
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Ive is really getting into fashion. Lots of articles about his doing the rounds of fashion hotspots and interviews. Wonder if he has lost his passion for computers and is at the crossroads of his career .

Given how passionate he is about design, I can't entirely blame him for being tired of "dramatically redesigning" rectangles with rounded corners.
 
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Benjamin Frost

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May 9, 2015
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It's ironic that the Apple Watch is universally shown in promotion pictures with an analogue watch face, the antithesis of everything Ive has striven for in iOS.

I think this is one of the many flaws in the thinking behind it. It comes across as simply inferior to a handsome mechanical watch face. It's the ultimate expression of skeumorphism, in a company that has eschewed the very thing.

The only watch that would tempt me is a hybrid mechanical watch with a digital overlay when needed. As it stands, the Apple Watch is rather like the Microsoft Surface: a jack of all trades and master of none. Just as the Surface is poor at being a laptop due to the flimsy keyboard, and poor at being a tablet due to the wrong shape and lack of software optimisation, so the Apple Watch is worse than a traditional watch at telling the time due to the screen being off, and poor at being a mini-computer due to the lack of power.
 
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maxsix

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Jun 28, 2015
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It's ironic that the Apple Watch is universally shown in promotion pictures with an analogue watch face, the antithesis of everything Ive has striven for in iOS.

I think this is one of the many flaws in the thinking behind it. It comes across as simply inferior to a handsome mechanical watch face. It's the ultimate expression of skeumorphism, in a company that has eschewed the very thing.
You've summed it up very nicely.

Apple has an opportunity at this juncture to put J. Ive back to work...

OR

Hire a young enthusiastic designer that _is eager to work_.

The plain rectangular shape of Apple Watch is so devoid of style it's sad.

The rectangular slabs known as iPhones are equally basic overused shapes.

Apple has the time, money and ability to hire the talent to do so much better.

But will they?

Surely my post will be followed by many of the Apple apologists , excuse makers, and those whom Apple has influenced to never challenge anything that's done in Cupertino. Apple knows best!
 
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Karma*Police

macrumors 68000
Jul 15, 2012
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Ive is really getting into fashion. Lots of articles about his doing the rounds of fashion hotspots and interviews. Wonder if he has lost his passion for computers and is at the crossroads of his career .

Apple has been quietly investing heavily in wearable tech for awhile now. And not just smart watches. They've been researching things like advanced fabrics.

Imagine your sleeve lighting up as the display or being able to use gestures on your lap to change channels/volume. For health, the combination of your socks, shirt, pants, etc. will track biometrics far better than one wrist worn device.

When you wear something, fashion automatically comes into play which is why you're seeing Apple hiring fashion execs and becoming more fashion conscious... They're positioning themselves to dominate what could be the next wave in tech.

It's a natural progression of tech becoming ever more personal and interwoven into the fabric of our daily lives. ;)
 
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Mactendo

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Oct 3, 2012
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After seeing what Microsoft did this year I can't listen to this boring speech. Make something great instead of those interviews! And then you'll brag about the future and fashion.
 
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doelcm82

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Feb 11, 2012
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Another week, another article with random designers or DJ's I've never heard of.

I guess I'm just struggling a bit at this intersection of fashion/entertainment and technology.
I'm not struggling at all. The fashion world is a mystery to me, but mostly irrelevant. I don't find myself getting excited (or offended) by Apple's attempts to appeal to fashionistas.
 
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lazyrighteye

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Jan 16, 2002
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Whoa. Weird. Random. On an iPhone 6 running the latest iOS 9.1 beta...

I was curious how spoken text would pronounce the following word "haute-couture" so I highlighted "exhibition, haute-couture garments" from the article and selected Speak. Instead of the expected U.S. English male voice, I was surprised to hear an incredibly slow French male voice. WTF? Selected Speak again, same result. Huh??

Highlighted a few more words before & after my original selection and the expected U.S. English male spoke at the default (more natural) pace.

Reselecting "exhibition, haute-couture garments" again resulted in the same slow French male voice.

Bizarre.
 
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FieldingMellish

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Jun 20, 2010
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Apple has been quietly investing heavily in wearable tech for awhile now. And not just smart watches. They've been researching things like advanced fabrics.

Imagine your sleeve lighting up as the display or being able to use gestures on your lap to change channels/volume. For health, the combination of your socks, shirt, pants, etc. will track biometrics far better than one wrist worn device.

When you wear something, fashion automatically comes into play which is why you're seeing Apple hiring fashion execs and becoming more fashion conscious... They're positioning themselves to dominate what could be the next wave in tech.

It's a natural progression of tech becoming ever more personal and interwoven into the fabric of our daily lives. ;)


It sounds to be approaching scenes from Bladerunner, to which I think is an unfortunate inhumane development. From someone who thinks kids sneakers that light up in neon colors is an intrusion, it will be intrusion squared.
 
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