Think very well for the phone interview, what do you like doing, why would you want to work for Apple? Be honest about it, don't show any doubts...
Do not discuss money...unless they bring it up...answer something like...I am pretty sure that you are very generous and compensate your employees very well, we can discuss it later, after we understand all the details.
They want to "filter" in the phone interview.
Show excitement, but keep it cool, the Apple way, watch the keynotes, be you not a phony.
They want to understand how you think and solve problems:
Be ready to answer questions like:
What is the biggest challenge that you had faced? And how you overcame it?
What can you say about yourself...who is you?
Why will Apple hire you?
Tell me about situations when something webt wrong and how you fix it?
Depending on the time of phone interview, it might be just the HR person asking you generic questions to see if you are worthy or not to spend some time with the team that will be working with the position(s) that they want to fill in.
If you pass the 1st phone interview, then... They might get you to a second one with the actual team.
Then if that works out well they might call you for a single day face to face at the Mothership, and it will be a back to back interview, one after the next with people that might work with the position in question, it is not a one person decision, it is many people's decision if you are a good match or not.
Ask for the job description, like yesterday, and understand it very well.
Also be ready to ask clever questions, they will ask you to ask questions.
A good one to use is: why do you work for Apple? How is working here?
What is the biggest challenge for this position?
With what we have discussed so far how do you see me in comparison with all other candidates? Is there something else I should know about this position? Good luck, be excited and cool at the same time!!