Is the word I would use to describe the Apple store staff who assisted me. Gorgeous red head, she'd get it. The Apple watch is also quite good looking. Smaller than I was expecting in 42mm. The milanese loop seems a bit feminine and the leather loop , although secure, looks like it would look well worn quite quickly. Especially if used as a daily band. I don't understand the reviews on here regarding the sport band. It's of good quality but nothing to brag about. My opinion on these has always been positive on the aesthetics but I still believe it's function is just lacking for it's purpose. As a fashion accessory, it's as good as you'll probably get for the money, not including the Edition. If you are buying this, you are buying a good looking watch. If you are typically not a watch person, you will probably regret your decision shortly after buying it.