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I don't know why everyone is complaining about this not being an M3 computer. Last I looked M2, was pretty amazing.

If you need performance, you need a MPB.

This is for people who want a think and light flexible notebook (with very good battery life), but who'd like a slightly bigger screen (maybe they're doing creative work...

...Or maybe they're just getting old with worsening eyesight << me, sadly 😭.
Personally I wish they'd adopt the PPC / iPad naming convention rather than just adding digits after M to differentiate how new it is. It's one of the reasons Macs held their resale value and justified the high initial price tag.

M1 + <insert model, cool nickname/year> = Reasonable price/spec.
M2 + <insert model, cool nickname/year> = I need a Beast.
iPad <insert year> = Do some damn research fool.
 
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all I want is a MacBook Air that can drive 2 external displays (to replace my 2013 11-inch Intel-based MacBook Air that has no problem driving a pair of Apple Thunderbolt Displays)
 
It’s the iPhone 14 Plus in laptop form.

If you want a better product, go with the previous year’s Pro model.

Don’t buy the 14 Plus, buy the 13 Pro Max

Don’t buy this laptop, buy the MacBook Pro M1 Pro/Max models.
 
It’s the iPhone 14 Plus in laptop form.

If you want a better product, go with the previous year’s Pro model.

Don’t buy the 14 Plus, buy the 13 Pro Max

Don’t buy this laptop, buy the MacBook Pro M1 Pro/Max models.
Not quite. M2 is faster than M1 in single-core.

14 Plus and 13 Pro Max have the same chip.
 
all I want is a MacBook Air that can drive 2 external displays (to replace my 2013 11-inch Intel-based MacBook Air that has no problem driving a pair of Apple Thunderbolt Displays)
The cheapest way is to use a DisplayLink adapter and extend the displays to 2 or more screens through software. The OWC adapter works great - https://eshop.macsales.com/item/OWC/CADPDL2HDMI/.

I don't think Apple will change this unfortunate restriction anytime, as it allows them higher profit margins.
 
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Personally I wish they'd adopt the PPC / iPad naming convention rather than just adding digits after M to differentiate how new it is. It's one of the reasons Macs held their resale value and justified the high initial price tag.

M1 + <insert model, cool nickname/year> = Reasonable price/spec.
M2 + <insert model, cool nickname/year> = I need a Beast.
iPad <insert year> = Do some damn research fool.
This why I wouldn't even mine a 15M1. but I'm sure they won't do that.
 
There's a year of runway, and the result is the same thing stretched out?

This doesn't sound like "pushing the boundaries of what's possible" or "wanting to go bigger and better"
 
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Based on the price differences between the Pro 14" and 16", my guess is that these will be $200/£200 more than the equivalent 13" models. That would see them starting at $1,399/£1,449.
I think this is a reasonable guess. However, this would make a 15" Air with 16 / 512 GB roughly $1899 which is just $100 less than a base 14" MacBook Pro that has the same RAM and HD. Screen sizes will be the same. Not a very good deal, IMO. In this instance $100 would buy you better display and more ports. Apple's ridiculous RAM and HDD upgrade prices are what drive this nonsense.
 
Either the M3 is far away or Apple has so many M2 left over from poor sales that they are putting it in this device to get rid of stock. My bet is on the later.
How about a third option. Maybe 3nm technology has far better applications than to push sales of Apple's cheapest fanless consumer notebook? Maybe the M3 is meant to debut in the Mac Pro or iMac Pro? Maybe a battery-powered iPhone Pro will benefit the most from increased energy efficiency? Your assumptions are wild for how little we know about an unreleased processor.
 
When Apple released MacBook Air it was expensive than 13” pro. Later it became a baseline for MacBooks. If Apple sells it rest of the world for same price like in US, they gonna sell twice or thrice as much as they do now.
 
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I think this is a reasonable guess. However, this would make a 15" Air with 16 / 512 GB roughly $1899 which is just $100 less than a base 14" MacBook Pro that has the same RAM and HD. Screen sizes will be the same. Not a very good deal, IMO. In this instance $100 would buy you better display and more ports. Apple's ridiculous RAM and HDD upgrade prices are what drive this nonsense.
It’s not nonsense. It’s good business-sense. It’s the same thing with them selling only 64GB and 256GB iPad Air.
 
For a forum that loves to reminisce about Steve Jobs’ four-device chart (desktop/portable main/pro), we’re not doing a very good job of applying that lesson here. The 15” MBA is the iPhone Plus, not the Pro Max. It was always going to launch with its size as the selling point, not try to be the fastest MacBook yet.
 
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15" MBA's are going to have to be considerably inexpensive to compete with the 16" MBP's. Approaching similar weight, footprint and display size so who would buy one? I would pick one up if base model MBA was $1000 cheaper than base model MBP. It would have to be that much cheaper for me to warrant giving up the M2 Pro chip and 64GB. I couldn't care less about the MBP display because I'm not a graphic designer and I actually prefer LCD because there's no PWM/ProMotion bs murdering your eyes.
 
So only a few months later the M3 releases with what could be a much bigger jump than it was from M1 to M2 and they’re not holding off? Makes no sense, just push back the launch a few months.
 
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