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LG's New 32-Inch 4K OLED UltraFine Display for Mac Now Available to Order

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LG's first-ever OLED monitor has officially come to market, with the company's new 32-inch UltraFine Display OLED Pro Monitor now available to order through B&H Photo Video. Pricing is set at $3,999 in the United States.

lg-32-inch-ultrafine-oled.jpeg

Designed for creative professionals, LG says the monitor's 4K OLED panel provides exceptional color accuracy. However, the technology comes at a steep price compared to LG's standard UltraFine 4K monitor with LCD technology, which is available for $699.95 through Apple's online store in the United States.

Key tech specs of the monitor include HDR10, 99% coverage of the Adobe RGB and DCI-P3 color gamuts, a 1,000,000:1 contrast ratio, a 60Hz refresh rate, 250 nits peak brightness, pixel dimming technology, a 1ms response time, and a 178º viewing angle. The monitor can be connected to a compatible Mac with a single USB-C cable, with 90W pass-through charging for any MacBook Air or MacBook Pro.


Other connectivity on the rear of the monitor includes one HDMI port, two DisplayPort 1.4 ports, three USB-A ports, and a 3.5mm headphone jack.

The monitor is currently out of stock on LG's website, but can be ordered from B&H Photo Video.

Note: MacRumors is an affiliate partner with B&H Photo Video. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running.

Article Link: LG's New 32-Inch 4K OLED UltraFine Display for Mac Now Available to Order
 
Article Link
https://www.macrumors.com/2021/08/13/lg-oled-ultrafine-monitor-now-available/
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This baffles me. An expensive premium model of their monitors and it only has a 250 nit peak brightness, a cheap laptop has better brightness than that.

Also only 90w charging for USB-C thats not even enough to fully satisfy a mbp 16. The LG 27UP850-W has higher brightness, 96w charging enough for mbp 16.

I just don't get that a cheaper model has a few standout features that this super expensive one doesn't
 
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xxray said:
I love OLED, but only 250 nits of brightness? Guess this is meant for true professionals who need an extremely accurate display working in a dark room?
Click to expand...

Dim for $$$

Makes no sense.

Or maybe LG is highlighting the shortcomings of OLED with this 'non-burnin-able' wonder.

They have finally solved burn-in! Keep it turned off!
 
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thadoggfather said:
My god man

just get a CX or C1 48” and go on vacation multiple times
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The C series OLEDs are the best panel on the market right now for content *consumption*, but they are not great for content *production*. This is more like a cheap reference monitor than a consumption screen like the CX, as other OLED reference monitors are $30,000+, (but also hit 1000 nits not just 250). This is more of a direct competitor to the XDR display for HDR content creators, but if you are just playing games and watching movies definitely save your money and just get an OLED TV. (I love my C7! best TV I've ever had for sure)
 
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Macalway said:
No. Can't be. Must be a typo, or something.
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It definitely is. This monitor does not implement any features like ABL, and maintains equal brightness for full-white and small-window peak brightness, for the sake of being as accurate as possible for content creation in a studio environment. It is not designed for content consumption.
 
32:9 or bust.

xxray said:
I love OLED, but only 250 nits of brightness? Guess this is meant for true professionals who need an extremely accurate display working in a dark room?
Click to expand...
Clearly you saw that too, so this is more for people who see your comment and wonder why you said it. 250 nits is not unreasonable for OLED but it does kill the idea that one will be able to notice if the HDR setting is on. HDR10 just means it has a dynamic range with 10 bits of color. It doesn't tell you anything about how meaningful the experience will be. That's where the VESA certificates are helpful, but always looked at the peak nits, as xxray noted, because that's going to be the most useful value to predict HDR performance. The industry seems to agree that at 400 nits you notice HDR, at 600 you appreciate it, and at 1000 you enjoy it.
 
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kalafalas said:
The C series OLEDs are the best panel on the market right now for content *consumption*, but they are not great for content *production*. This is more like a cheap reference monitor than a consumption screen like the CX, as other OLED reference monitors are $30,000+, (but also hit 1000 nits not just 250). This is more of a direct competitor to the XDR display for HDR content creators, but if you are just playing games and watching movies definitely save your money and just get an OLED TV. (I love my C7! best TV I've ever had for sure)
Click to expand...

i love my a80j Sony but LG’s specifically when calibrated are very close to reference quality

i doubt the disparity would impact one’s work

plus 32 vs 48” monitor
 
xxray said:
I love OLED, but only 250 nits of brightness? Guess this is meant for true professionals who need an extremely accurate display working in a dark room?
Click to expand...
I'm guessing the lower brightness compared to an OLED TV is to avoid burn-in. Pixels won't be working so hard, and worn pixels can be turned up to compensate.

But 250 nits is OK if it isn't used for HDR. My iMac 5K 27" is 500 nits, and I have it at half brightness in a light room.
 
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