I was on Twitter and I couldn't help but notice these similar tweets: [Click to view full size] What could explain this? I'd guess it's some sort of spam or trap or maybe viral marketing. What do you think? I have to say, if I were to mention an exciting feature of Lion, that's not the one I'd choose Some notes: They are not retweets, as far as I can tell. The content of the tweets is identical. The twitter account names differ, but they're all formed in a similar way. That is, an ordinary first name with the first letter capitalized, and then what looks like 5 lower case random letters.