Logo: Papercut

Discussion in 'Design and Graphics' started by Topher15, Feb 21, 2009.

  1. Topher15 macrumors 6502a

    Topher15

    Joined:
    Oct 22, 2007
    Location:
    London
    #1
    I wouldn't mind some feedback on this. It's one idea for our team/consultancy identity for a client project at uni. Thanks.

    Logo:

    [​IMG]

    [​IMG]

    Business card:

    [​IMG]

    [​IMG]

    [​IMG]

    [​IMG]

    Letterhead:

    [​IMG]

    [​IMG]
     
  2. ravenvii macrumors 604

    ravenvii

    Joined:
    Mar 17, 2004
    Location:
    Melenkurion Skyweir
    #2
    I cringe when I hear the word "papercut."

    I wouldn't name a company that. Brings the image of a, well, paper cut. *cringes again*
     
  3. Cravendale macrumors member

    Joined:
    Feb 16, 2009
    Location:
    UK
  4. Kwill macrumors 68000

    Kwill

    Joined:
    Mar 10, 2003
    #4
    I like logo 2. It is easier to align with text on a broad range of layouts. However, logo 1 seems to work better with the business card (1) and letterhead (1).

    For the business card, though, I would make the logo smaller rather than full 3.5" width something like the letterhead -- logo on the right.

    Getting a printer to crop it correctly -- especially from one print run to the next -- will be a challenge.

    Good job!
     
  5. LeviG macrumors 65816

    Joined:
    Nov 6, 2006
    Location:
    Norfolk, UK
    #5
    for me personally I cant see 'papercut' from the way the logo is presented here except in the words.

    Why? maybe its because I associate papercut with when you slice your finger on some paper rather than a cut in some paper and that always joins up at either end if you get what I mean.

    Can't say I'd personally name a company after something that (I would expect) most people would associate with an annoying pain in the finger/thumb.
     
  6. ezekielrage_99 macrumors 68040

    ezekielrage_99

    Joined:
    Oct 12, 2005
    #6
    I agree, first thing I thought of was the annoying little cut as well...
     
  7. Topher15 thread starter macrumors 6502a

    Topher15

    Joined:
    Oct 22, 2007
    Location:
    London
    #7
    Thanks for the comments.

    In the end we went with a die cut concept.
     
  8. wongulous macrumors 6502a

    Joined:
    Dec 7, 2002
    #8
    This thread made me giggle. Why do some designers act like they're really asking for feedback when they want praise/exposure? Honesty is always best. I think it's fresh, young, clean, high-end, eye-catching. (If cringe-worthy.) Kudo--just one.
     
  9. w...b macrumors regular

    Joined:
    Jul 14, 2008
    #9
    it just doesnt look right to me. I'm not a graphic designer though, but from a consumer perspective i just cant seem to like it. Maybe you should have one letter cut instead of the full word.
     
  10. Topher15 thread starter macrumors 6502a

    Topher15

    Joined:
    Oct 22, 2007
    Location:
    London
    #10
    How do you work that one out? What a ridiculous comment. :rolleyes:
     
  11. AndrewLyle macrumors member

    Joined:
    Dec 6, 2008
    #11
    Not to hijack anything, nor steal your idea (well i guess i am kinda)
    but i thought i would offer my take on your logo design

    Im working with a design team on keeping ice from freesing on a slanted staircase on campus

    [​IMG]

    It made me think of this thread
     
  12. Scooby_Doo macrumors member

    Scooby_Doo

    Joined:
    Apr 5, 2005
    Location:
    Chicago
    #12
    I agree with the earlier posters that Papercut gives a bad connotation. However, if you are stuck with that name then here are some suggestions:

    1. The logo you have no breaks the text too much IMHO. The user has to think twice before understanding what the text says.

    2. Consider slicing just one letter, or having a single slice through the center of the words at a ever so slight angle. It would look similar to many Sci-Fi fonts, think Blade Runner, only with a "paper" thin cut.
     
  13. Melrose macrumors 604

    Melrose

    Joined:
    Dec 12, 2007
    Location:
    Elsewhere
    #13
    I like where you're going with the design - I do agree that too much of the letters are cut off.

    Before you go with the idea of cutting just one letter, consider strongly that the big impression and distinction of the logo is that it bleeds across the top or the side. That's a strong reason to keep using it. Companies that lop a portion of a letter are a dime a dozen. I'd lop less but still have it bleed off the edge.

    I like it. A bit of fine tuning and it'll be great.
     
  14. Sdashiki macrumors 68040

    Sdashiki

    Joined:
    Aug 11, 2005
    Location:
    Behind the lens
    #14
    You asked for help, then proceeded to say you did something entirely different, without so much as any feedback from you in the thread.

    Its perfectly reasonable to assume all you wanted was to show off.

    not what I thought, but not ridiculous.
     

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