I mean… "rumored product that'll ship mid-2024 is faster than product that shipped early 2023, and has already been replaced" is just not that big a deal.
As for Intel, I suspect Meteor Lake's power draw will still be a lot higher.
This is only true if you buy a new laptop every year. And that only applies to the M3 Pro and not the M3 and M3 Max. Just how many people are there who replace their $2-3,000 laptop every year? People do that with phones, but not with laptops. Were you planning on upgrading from an M2 Pro to an M3 Pro before this article? I would guess no. If someone’s upgrading from an Intel Mac or an M1 Pro, it might be worth it. There’s a reason Apple tailored their event for people who were more likely to upgrade, not for the people who are not upgrading no matter what since they bought new machines 9 months ago.This is the issue great business model but bad for consumers, Apple makes own chip. Apple pumps out different chip every year with a new batch of systems, not much innovation in hardware, just customers who keep buying. With not much gain. At least with intel there was usually a delay in release, making the release a worthy upgrade. This devalues systems when you’re spending thousands on systems. Especially their pro systems and I say that loosely now as I question the pro offerings (as a pro)
As long s users keep feeling the need to have the latest and greatest while what they have is already great.Apple are getting smarter and smarter at the upselling game.
Getting buyers to move away from M3 Pro to leaning towards M3 Pro Max.
Now we know the true Pro Max = Profit Max.
As I’ve said before, once you go black, ain’t no going back. I personally love my silver MBP and don’t care for colors but how else is everyone at Starbucks (and Panera bread) know how uhm cool you are.I'm not sure why people like black. Black in general is a fingerprint magnet, so let's see how this new colour turns out.
what you mean the Space Black won’t make it run faster?I think it’s great that anybody who’d like to have a pro machine can confidently buy M2 Pro at a discount.
Because Intel is releasing 15th generation two months after 14th (December 12th)?The entire tech space is dunking on Intel's 14th gen processors but Apple will get a pass with M3 being a flop.
Why?
Exactly the problem I've been complaint about. Depending on the industry, you don't need both. Also, if Apple actually ever get serious about gaming, they can't expect people to buy crazy expensive Macs just to get the GPU capability to play AAA games.The downside of the SoC approach is the lack of flexibility. What if I want more CPU power and/or RAM but don't care at all about the GPU?
“M3 Pro Chip Barely Faster Than M2 Pro in Unverified Benchmark Result”
This statement says everything you need to know.
Can we wait for some real world testing before losing our minds?
For those who follow chips, the modest performance boost of M3 is not a surprise. Taiwan Semiconductor(TSM) started struggling with the N3 process node shrink in 2020. Die shrinks which between previous nodes were 2-2.2, are barely 1.7 in N3. More importantly n5 to n3 brought zero shrink on SRAM memory meaning no improvement in speed or memory density. So Apple was forced to adapt chip design architecture and hence we see reduced memory bandwidth and the importance of the announcement of improved memory allocation. They also made significant changes in processor core work allocation, which has made geekbench score suspect in the near term. So that all said I would argue the real story of a sea change in the relationship between chip hardware, circuit design, OS is introducing fundamental changes in the whole system design stack. It is also very clear that node shrink marketing (ie n5 to n2b n3e or n3d in TSM case) has become functionally meaningless. I can provide references for those wanting to geek out.
The problem is that silicon competitors are improving at a much faster rate so Apple's watt/performance superiority will be very short lived if it continues at this pace.
I disagree. The current M2 Pro pretty much hits the sweet spot for performance in a corporate environment, so I agree with Scoob in that these numbers are fine.
I also disagree that it somehow forces users to the Max.
And there is a difference between wanting and needing more powerful chips.
Not sure what disagreeing means in this context—they did it for reasons, and the reason is to sell more Max chips. Inherently that’s less good for us, the public.
I get that these boards are apologist, but does anyone actually believe that’s not why this was done, in the current rough waters for all laptop sales.
Apple could have stretched that performance gain over two years, but they rushed it out all at once now.How does the M3 max screams rushed? It performas like an M2 Ultra in a freaking laptop.
MacOS will take 15 minutes to boot, menus will be laggy and you’re only going to have 4 hours of battery life.So it seems I had a good deal: I bought brand new 16 M1 Max from Apple reseller more than 35% discount two month ago... 😂😂😂