if they would introduce new titles for pc and mac when released.
there are still people who think that the only way to get music on a Mac/iPhone/iPod is to buy it from iTunes. there is a lot of ignorance out there. its sad and discouraging, especially since its quite easy to find out the real answers so easily.
Laziness or simply economics? Are there enough mac users willing to buy games to justify the development of a game without using Cider?