Trust me when I tell yall. If you don't believe it, you will on the 11th. .mac is significantly improved and has some special features: syncing contacts, bookmarks, etc (duh), but also an entire office suite online thanks to google, a portable desktop much like that of eyeos.com but completely mac-ed out. expect steve to answer all those whiners complaining the iPhone is not a true business device. I've seen pix of the new .mac on iphone- truly groundbreaking and can't believe others haven't put all these online advancements together so simply before. oh yeah. next gen iphones will have gps built in.