Hello All, Recently got an iMac (Aluminum 20") and am looking to upgrade the memory. I priced the RAM at the Apple store and online (Crucial and New Egg) and found Mac Memory to be priced 6x-7x higher for exactly the same specifications. See below: 4 GB 800MHz DDR2 (PC2-6400) - DIMM Apple: $300.00 Crucial: $51.99 New Egg: $89.99 Can anyone shed light on this disparity? I appreciate the value of good hardware and am prepared to spend money if it's worth it, but this seems silly. Cheers!