dam it!!! i was hoping it was gonna be this coming tuesday they would release the MACS!!!! OMG, i cant wait, i need to complete so many applications for different schools for next year, and school work too... i NEED a laptop, BUT I WANT THE NEW REDESIGNED ONE!!! AHHHHHHHHH
WHAT ARE U DOING
... STUDENTS DONT CARE ABOUT IPODS RIGHT NOW!
Buy one right now then, you should never live under thinking that they will always release something new later and wait for that, because you will always be waiting.
Apple never said that they are going to be doing a complete redesign of the MacBook line, they never said that there will be a spec increase; people have just been speculating on Apple's usual way of doing things, and small details that have been discovered. For all we know, Apple planned on next updating the MacBooks in September of 2009, and is going to stick to that plan. Maybe the next one won't even be redesigned, maybe the next update will just be a spec boost. In your scenario where you need a computer, you should just get one, it makes absolutely no sense to wait this out. The current MacBook line is well suited for one's needs, sure it won't be as good as the new ones, but there is nothing about it now that should prevent you from buying it.
And Apple is sticking to their usual habits right now, and so what if they "don't care about students," students are not their only customers, and their primary focus will ALWAYS be for the best of the company, while attempting to satisfy the needs of their customers at the same time. Apple never had to do the iPod promotion, they chose to do it because they care, want more business, and probably because they want to clear their inventory for new products.
September has basically been reserved for the past 3 years as the iPod month, and probably will stay that way for a while. If it works, why change it? It is a smart move for them business wise, as it gives new products for the holiday season, while giving the products a few months in the wild to sort out the problems and to build up popularity of the product before the buying really starts.
From a business point, it always makes sense to plan your upgrades to be
right after a period of major sale (college computer purchases and holiday purchases are the big two), that way you clear out your shelves of the old products to make room for the new. If you leave nothing planned for after a major sale period, then what is going to drive the sales? late-September, October, and early-November are slow sale periods, they will help to boost sales by having new and improved products then. That is why it makes sense to have new products in slow periods, and "older" products/products that haven't seen major changes during high business periods. July, August, early-September, late-November, and December are high activity for Apple in means of business, you have students buying laptops for school in the first three, and people buying Christmas gifts during the later two. We will also see Apple deploy a similar tactic during January through June, when business isn't exactly booming.
This can be completely expected from Apple as Apple cares about their company's well being first, after all, why shouldn't they, if they don't, then their business fails and we get NO new products.
Just my $.02, and if you are going to read any one bit of my post, make it the last 3 paragraphs (not including this one), that is where the main focus is.
--JML
