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Are these numbers reliable?

They're from the same analysts we always hear from.

These numbers are from Strategy Analytics. We also get numbers from Gartner, IDC, and Canalys every three months. They're easy to find.

Since hardly any of these companies report actual numbers anymore... all we get are these analyst estimations. So take that for what you will.

But every time one of these articles pops up on MacRumors... they tend to generate a lot of commentary.

?
 
Even Youtube content creators said they had no issues with the M1 rendering their 4K video.

Exactly.

Any decent computer made in the last 5 years can render 4K video. It's not a difficult task anymore.

But it's the speed of the renders that gets people excited about faster hardware. Plus the overall snappiness and ease of editing. And the ability to play heavy video codecs without transcoding or proxies.

Me? I don't worry about speed. I don't make very many videos and I don't mind walking away for a few minutes while they render. I have an M1 Air and an older but still powerful Windows desktop that does everything I need it to.

But serious creators who make daily videos... or who might need to render a video again to fix a mistake... they want the speed and quick turnaround.

M1 is great. It's all most people need and would be happy with.

But M1 Pro and Max are even faster in certain tasks. If you so desire.

:)
 
The Air is a wonderful laptop. When it gets the rumoured MagSafe, new colours and new design for its refresh, it will surely be selling in larger numbers.
Agreed. I hope (though doubt) Apple will offer three screen sizes: 11", 13", and 15". With Pros at 14" and 16" there would be five options covering every popular size.

I like the 13.3 and may end up getting one, but would prefer a smaller screen for travel. And I think there is a market for a larger screen than 13.3 but at a lower cost of entry than the 16" Pro.
 
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Well, it is not really a fight (except in the minds of consumers). The Mac is a significant business for Apple (otherwise it would not be selling them anymore). Apple is gaining market share despite the high prices, which means that the scenario is always changing. If Apple released a cheaper Mac, it would definitely sell more. Say, a model similar to the low-end MacBook Air, but with a plastic chassis instead of metal, for $699 or $799. It would sell very well and would help Apple gain market share. It is Apple's choice not to do it.

I suspect Apple believes it can have its cake and eat it too, by using the M1 chip as a sufficient differentiator and selling Macs both at a hefty margin and in high quantities.
 
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I suspect Apple believes it can have its cake and eat it too, by using the M1 chip as a sufficient differentiator and selling Macs both at a hefty margin and in high quantities.
I agree with you, that is probably what Apple thinks.

I also think that Apple may be centered too much in the U.S. market. Macs with M1 chips are doing great in the U.S. and selling like hotcakes. However, in the rest of the world, where Macs are more expensive, and especially in countries with lower income than the U.S., they are not selling in such high quantities.
 
To be honest, if i could just drop in a M1 board to the 11" I would - I'll even put up with the tragic resolution for the sake of portability.
What I'm hoping for is an M1 version of that 12" Retina MacBook. That, with one of the current keyboards and an Apple Silicon processor (and Magsafe) would be pretty much the perfect travel/commuting machine.

Sadly, I get the feeling Apple believes iPads fill this ultraportable spot in the lineup these days.
 
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What I'm hoping for is an M1 version of that 12" Retina MacBook. That, with one of the current keyboards and an Apple Silicon processor (and Magsafe) would be pretty much the perfect travel/commuting machine.

Sadly, I get the feeling Apple believes iPads fill this ultraportable spot in the lineup these days.
A 12-inch model is probably out of the cards because the smaller bezels of contemporary models, coupled with the size of the keyboard, would necessarily result in a larger screen even at the same size. Hopefully, Apple releases a new smaller and lighter MacBook (Air) this time (perhaps alongside a larger model).
 
Exactly.

Any decent computer made in the last 5 years can render 4K video. It's not a difficult task anymore.

But it's the speed of the renders that gets people excited about faster hardware. Plus the overall snappiness and ease of editing. And the ability to play heavy video codecs without transcoding or proxies.

Me? I don't worry about speed. I don't make very many videos and I don't mind walking away for a few minutes while they render. I have an M1 Air and an older but still powerful Windows desktop that does everything I need it to.

But serious creators who make daily videos... or who might need to render a video again to fix a mistake... they want the speed and quick turnaround.

M1 is great. It's all most people need and would be happy with.

But M1 Pro and Max are even faster in certain tasks. If you so desire.

:)
My issue is I can do very well with M1 Performance, but I want the Pro’s ports.
 
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I am not sure about it. The MacBook Air has the M1 chip, which is, of course, great. If you go by the M1 chip alone, then you will come to the conclusion that it has the best value overall among all computers.

Apple MacBook Air with M1, 8 GB RAM, 256 GB SSD, $899 at BestBuy
Apple MacBook Air with M1, 8 GB RAM, 512 GB SSD, $1149.99 at BestBuy
Dell XPS 13 with Core i7-1165g7, 16 GB RAM, 512 GB SSD, $1099.99 at Dell website
Dell Inspiron 7000 2-in-1 14-inch with Ryzen 7 5700U, 16 GB RAM, 512 GB SSD, at $799.99 at BestBuy
Samsung Galaxy Book Flex2 Alpha 13.3-inch QLED with Core i7-1165g7, 16 GB RAM, 512 GB SSD, at $899.99 at BestBuy
Samsung Galaxy Book Pro 360 15.6-inch AMOLED with Core i7-1165g7, 16 GB RAM, 1 TB SSD, $1299.99 at BestBuy
Lenovo Yoga 6 13 2-in-1 with Ryzen 7, 16 GB RAM, 512 GB SSD, at $949.99 at BestBuy

I am inclined to say that the laptops above offer a better value than the MacBook Air. The MacBook Air has a decent value, though.
I should have stated that I was talking about overall performance. The PCs may have bigger hard drives or more ram
but that base m1, Which Is what i have will outperform most of those. But of course it depends on what is
important to you. For a mac to be competitive at all hardware wise, well this is a first!
When you also consider how long Macs keep working and resale then these pcs don't have a chance!
 
I should have stated that I was talking about overall performance. The PCs may have bigger hard drives or more ram
but that base m1, Which Is what i have will outperform most of those. But of course it depends on what is
important to you. For a mac to be competitive at all hardware wise, well this is a first!
When you also consider how long Macs keep working and resale then these pcs don't have a chance!
The processor is indeed very competitive, but the rest may be not. The resale market may be good in the U.S., but not necessarily in other countries. Here in Brazil there is not a great market for used laptops.
 
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I should have stated that I was talking about overall performance. The PCs may have bigger hard drives or more ram
but that base m1, Which Is what i have will outperform most of those. But of course it depends on what is
important to you. For a mac to be competitive at all hardware wise, well this is a first!
When you also consider how long Macs keep working and resale then these pcs don't have a chance!
Depends on what you do. I love these new Macs, they are the best computers on the market, but until the day comes where M1's can run Windows for a lot of the business software some of us are forced to run via Parallels or VMWare, they are losing some market share in this transition.
 
The processor is indeed very competitive, but the rest may be not. The resale market may be good in the U.S., but not necessarily in other countries. Here in Brazil there is not a great market for used laptops.
I understand. As a long time Mac user its nice to have hardware that while is still not cheap,
is very competitive at their price points. The pc will always have the upper hand for $300
computers.
 
Depends on what you do. I love these new Macs, they are the best computers on the market, but until the day comes where M1's can run Windows for a lot of the business software some of us are forced to run via Parallels or VMWare, they are losing some market share in this transition.
That will come in time. It looks like some are running windows games in a Vm on YouTube?
Windows is not important for me but I could see it being important for others
I hope windows on Mac comes to fruition. Hopefully more software will be written for it.
 
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I replaced my 2015 13” MBP with the M1 MBA and I absolutely love it. The battery life is great. It feels really snappy and is more than enough for some casual browsing, office work and photo editing with pixelmator pro

really it feels snappier? i got the 2015 and its pretty snappy imo
 
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