sinifigance of the Pompidou
It could be very significant choice of Apple France to show the keynote at the Pompidou Centre,
from;
http://www.greatbuildings.com/buildings/Centre_Pompidou.html
Centre Pompidou Commentary
"In the centre of historic Paris, within one kilometre of Notre Dame and the Louvre, and on the edge of the densely populated medieval quarter. At the time of the competition the area was in crisis. The neighboring Les Halles, which had housed Paris's principal food market for generations, was in the process of demolition, to be replaced by a large commercial development and major public transport interchange....A million square foot cultural centre to consist of four major specialist activities: museum of modern art, a reference library, centre for industrial design and a centre for music and acoustic research. Areas for office administration, book shops, restaurants, cinemas, children's activities and car parking were also to be included."
—Barbie Campbell Cole and Ruth Elias Rogers, ed. Richard Rogers + Partners. p90-91.
The Creator's Words
"Technology cannot be an end in itself but must aim at solving long term social and ecological problems."
—Richard Rogers. from Bill Lacy. 100 Contemporary Architects: Drawings and Sketches. p190.
"It is my belief that exciting things happen when a variety of overlapping activities designed for all people—the old and the young, the blue and white collar, the local inhabitant and the visitor, different activities for different occasions—meet in a flexible environment, opening up the possibility of interaction outside the confines of institutional limits. When this takes place, deprived areas welcome dynamic places for those who live, work and visit; places where all can participate, rather than less or more beautiful ghettos."
—Richard Rogers, 1969. from Barbie Campbell Cole and Ruth Elias Rogers, ed. Richard Rogers